As mind boggling as I2O implications are,there are other areas where embedded systems battles are going on that hold great promice for future revenues.
The following article discusses "Mechatronics" and the consolidation of multiple ECMs into fewer,but more powerful,units in the automotive industry.If these consolidations lead to the adoption of commercial off-the-shelf RTOSs,WINDs chances of winning a large percentage of those application are bright.
Frost & Sullivan: Mechatronics for Automobiles is the Buzzword When it Comes to Electronic Control Modules
PR Newswire - April 14, 1997 07:56
FINANCIAL AUT V%PRN P%PRN
Jump to first matched term MOUNTAIN VIEW, Calif., April 14 /PRNewswire/ -- The sensors that activate your airbags, the cruise control that you use for long road trips, and the antilock brakes found in your new passenger car or light truck are all operated through electronic control modules. The merging of mechanical and electronic systems has given rise to a new industry buzzword: "mechatronics." A modern car may be able to have fifteen ECMs in the vehicle, but the average for new vehicles is about nine. The new strategic research by Frost & Sullivan, North American Automotive Electronic Control Module Markets illustrates the trend of the electronic and automotive industries coming together to take over the conventional mechanical systems, therefore coining the term mechatronics. Ignition timing is an example of an automotive system that once was controlled mechanically but is now controlled electronically. Automotive analysts Joerg Dittmer and Inge Matthey project that market revenues will contract even though this is a dynamic market. Reasons for the anticipated revenue decline include falling prices for ECMs and fewer ECMs per car. Functions once distributed among several ECMs are now being combined into integrated ECMs of higher functionality. Recent press reports have questioned the effectiveness of antilock brake systems and have publicized the hazards that air bags can pose to infants, children, and small adults. Such doubts may cause car buyers to forego these systems when they are offered as options, or to avoid car models that offer them as standard features. Although Frost & Sullivan sees some near-term growth for antilock brake systems, the market for airbag ECMs is almost saturated. Electronic systems have contributed substantially toward meeting the goals of a cleaner and pollution-free vehicle. Government regulations aimed at making the vehicle fleet safer, more fuel efficient, and less polluting has promoted electronic control of the powertrain, brake, and airbag systems. One of the technologies that can reduce exhaust emission is the powertrain control module(PCM). The PCM controls engine functions and transmission shift points to minimize emissions and fuel consumption. In antilock brakes and traction control systems, ECMs are the processors that use sensor inputs to detect wheel slip and then regulate braking appropriately. Both the suspension and steering markets are projected to be growth areas in this study. This kind of growth offers a favorable time for manufacturers to take advantage of new technologies and services; specific recommendations are discussed in this research. Manufacturers should not be without this kind of in-depth information. Ultimately, ECM manufacturers should remember that car buyers, not car makers, are their ultimate customers. Technologies discussed in this research for the powertrain-related electronic control module market include engines, cruise control systems, and transmissions. In the antilock break segment, traction control is covered. Other technologies include airbag control systems, suspension-related systems like load-leveling, damper control, semi-active and fully active suspension systems. In the steering-related segments, technologies covered are variable-assist hydraulic power steering, two-wheel electric steering, and four-wheel electric steering. In the climate control segment, manual and automatic control modules are discussed. The body system of electronic control modules is also covered in this study. The companies participating in this market include: American Yazaki Corp., Amerigon, Inc., BMW of North America, Inc., Breed Technologies, Inc., Curtis Instruments, Inc., DAX Industries, Inc., Delco Electronics Corp., Delphi Automotive Systems, Delphi Packard Electric Systems, Denso International America, INC., Eaton VORAD Technologies, LLC, Ford Electronics, General Electric Motors and Industrial Systems, Harris Corp, Hitachi Automotive Products (USA), Inc., Huntsville Electronics, Indiana Precision Technology, ITT Automotive, Inc., Jefferson Programmed Power, LLC, Lucas Body Systems, North America, Mitsubishi Electronics America, Inc., Motorola Automotive and Industrial Electronics Group (AIEG), Northrop Grumman Electronic Sensors and Systems Division, Prince Corporation, Robert Bosch Corporation, Rockwell Driver Information Systems, Siemens Automotive Corp., Solectria Corporation, Sony Electronics, Takata Total Safety Systems, TEMIC Automotive Technical Center, TRW Automotive Electronics Group, Unique Mobility, Inc., United Technologies Automotive, Inc., Alps Automotive, Advantest America, Inc., Allegro MicroSystems, Inc., AlliedSignal, Inc., ASHA Corp., AutoAlliance International, Inc., BMW Manufacturing Corp., Bush Creek Technologies, C&H Technologies, Inc., CAMI Automotive, Inc., Checksum, Inc., Cherry Corporation/Automotive, Cherry Semiconductor Corp., Chrysler Corp., Cosworth Engineering Controls, Inc., CP Clare Corp., Daimler-Benz Research and Technology, Delphi Chassis Systems, Delphi Energy & Engine Management Systems, Delphi Harrison Thermal Systems, Delphi Interior and Lighting Systems, Delphi Saginaw Steering Systems, Digalog Systems, Inc., Eaton Corp., Electronic Concepts & Engineering, Inc., Ford Motor Company, General Motors Corp., Harris Corp., Hewlett-Packard, Hitachi Automotive Products (USA), Inc., Hughes Electronics Corp., Integrated Systems, Inc. (ISI), Intel Corp., Hewlett-Packard, Honda of America Manufacturing, Inc., JIT Engineering Services, Inc., Lucas Control Systems Products, Mercedes-Benz U.S. International, Inc., Methode Electronics, Inc., Microchip Technology Inc., Mitsubishi Electronics America, Inc., Mitsubishi Motor Manufacturing of America, Inc., Morton International, Inc., Motorola, Inc./Business Research, Motorola Semiconductor, Products Sector, Inc., National Semiconductor Corp., NEC America Inc., New United Motor Manufacturing, Inc., (NUMMI), Nissan Motor Manufacturing Corp. U.S.A., ODU-USA, Inc., Pentastar Electronics, Inc., Safety Components International, Inc., Saturn Corp., Scientific Test, Inc., SGS-Thomson Microelectronics, Inc., Sparton Electronics, Subaru-Isuzu Automotive, Inc., Supplemental Restraint Specialist, Inc. (SRS), Texas Instruments, Inc., Thiokol Corp., Toshiba America Electronic Components, Toyota Motor Manufacturing USA, Inc., TRW, Inc., VarityKelsey-Hayes Co., Volkswagen de Mexico SA de C.V., Volvo Canada Ltd., Walker Electronic Silencing, Inc., and Wind River Systems, Inc. Frost & Sullivan is an international marketing consulting company that monitors the automotive industry for market trends, market measurements, and strategies. This ongoing research is utilized to update research publications such as #5575-18 Intelligent Transportation Systems and to support industry participants with customized consulting. Visit Frost & Sullivan's Web site at: frost.com
Report: 5562-18 Publish Date: April 1997 Price: $3250
SOURCE Frost & Sullivan NOTE TO EDITORS: Free executive summaries of all Frost & Sullivan reports are available to the press.
Mitch
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