Gemstar Intl (GMST) Message Board

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Technology Stocks : Gemstar Intl (GMST)

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To: Eric Jacobson who wrote (1303)	12/31/1999 2:45:00 AM
From: aliasrob	Read Replies (1) of 6516

More info on ADS on GUIDE PLUS (GTA area) So far I have seen the following ads which seem to have been running consistently since they first started Dec. 29th. Ads for The History Channel, The A&E Network, and a magazine called Biography. The ads are associated with trivia eg. the History Channel Ad provides info for "this day in history". In addition to ads I am seeing general interest trivia in these panels which I think is being provided by GMST. This includes things like parenting tips, top 10 bestsellers. And finally tonight there is a combined lower-left and middle-left panel "Happy Holiday" greeting with the Gemstar Logo. I would say that I am seeing these panels used for advertising now about 30-50% of the time. Rob

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