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Technology Stocks : Novell (NOVL) dirt cheap, good buy?
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To: Spartex who wrote (29844)1/7/2000 10:21:00 AM
From: Paul Fiondella   of 42771
 
E-directory --- fast platform independent login/authentication AND user profiling software

The Q&A you posted is very important information and one of the gems is that it is platform independent --- meaning the UNIX ISPs can run SUNW without having to develop netware expertise.

"CNN is using NDS eDirectory, and when you log in to the CNN web site, it retrieves your customer information, which describes who you are, from NDS eDirectory. Then CNN can give you targeted advertising or your personal preferences, including what news you want to see.

CNN was using a relational database to provide these customized services, but the core value proposition of a directory database--especially in this world of e-business--is speed. (GET THAT SPEED SPEED)

and how quickly you can modify the solution to do other things. CNN was finding that it was labor intensive to turn a relational database into a type of profile and authentication database. (E-DIRECTORY OFF THE SHELF DOES THIS)

CNN has found that a directory is a more appropriate solution for personalization and authentication. For example, CNN was able to use NDS eDirectory out of the box with little modification, which means they can get their products to market faster.

It's important to mention that CNN didn't displace their relational database. Instead, the server is providing standard relational database functionality that CNN absolutely requires.

Directory services and databases are side-by-side technologies that enhance a company's web site. A directory service is simply a better solution for providing customized services on the Internet. (HOOKS INTO YOUR DATABASE FOR OTHER FUNCTIONALITY)

==========

The interview also goes on to show how Novell will provide a package of e-directory add-ons such as instant messaging, single sign-on etc.

I hope somebody in Novell marketing and PR has read this over carefully and extracted all of the gems for the one liners.
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