(COMTEX) B: PanAmerican BanCorp to Launch OurEvillage.com
B: PanAmerican BanCorp to Launch OurEvillage.com
HAUPPAUGE, NY, Jan 7, 2000 (BUSINESS WIRE) --
New portal site will enable local business to target consumers at
a grass roots level within their community
PanAmerican BanCorp (OTC:BB-PABN) announced today it is launching
OurEvillage.com, a unique portal site designed to bring together local
businesses and residents on the Internet featuring information, events
and advertising specific to their respective communities. Committed to
being a socially conscious endeavor, OurEvillage.com will initiate
programs designed to support and give back to the communities it
serves.
OurEvillage.com will be in the forefront as the World Wide Web further
evolves. "Today, while most Internet companies have given the consumer
broad exposure to information, products and services beyond their local
market, they have not properly addressed the information, products and
services that originate within their local marketplace," stated Raymond
Gamble, Chief Marketing Officer of PanAmerican BanCorp and creator of
the OurEvillage.com concept. "The tremendous advertising dollars that
are being spent by local businesses are being invested in media such as
the local Pennysaver or cable company that can specifically target
consumers in their own neighborhoods. Let's face it. A pizzeria in
Albany, NY has no need to target consumers in Orlando, FL. Thus, we
feel OurEvillage.com will provide the perfect marketing vehicle for
delivering those consumers to local businesses and in doing so, capture
a share of their advertising budget," Mr. Gamble added.
A key element of OurEvillage.com's strategy is to provide an array of
features, which employ the Internet and interactive technologies
developed by the PanAmerican Internet Group and DEAO Internet Services
divisions of PanAmerican Bancorp, to bring people to the site on a
regular basis. These features will include daily contests, weekly
specials offered by their neighborhood businesses, online flea markets,
auctions, chat rooms and many other items of local interest while still
providing a full gateway to the World Wide Web.
OurEvillage.com will take a proactive approach to building site
traffic. In addition to utilizing all the traditional promotional
tools, local Publishers will be employed to aggressively promote
consumer awareness and manage the advertising sales efforts of
OurEvillage.com in their home markets. The Local OurEVillage.com
publisher will also assist in implementing the OurEVillage.com
Community Reinvestment Program, which will invest back into the
community a percentage of the revenues generated by their local
businesses.
PanAmerican BanCorp and its' subsidiaries, the Internet Group and
DEAO.com, have developed a vast array of Internet and interactive
products and services as a foundation for implementing business
development in the fields of: Financial Services, Healthcare
management, Investment Services and E-business development and
advertisement..
PanAmerican BanCorp is committed to understanding the unique needs of
its customers and providing them with a level of service and technology
that exceeds their expectations.
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Except for historical information, the matters discussed in this news
release may be considered "Forward-looking" statements, within the
meaning of Section 27A of the Securities Act of 1933, as amended, and
Section 21E of the Securities Exchange Act of 1934, as amended. Such
statements include declarations regarding the intent, belief or current
expectations of the Company and its management. Prospective investors
are cautioned that any such forward-looking statements are not
guarantees of future performances and involve a number of risks and
uncertainties that could materially affect results. Contact:
PanAmerican BanCorp Corporate Communications 631-232-2221
Copyright (C) 2000 Business Wire. All rights reserved.
Distributed via COMTEX.
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CONTACT: PanAmerican BanCorp
Corporate Communications
631-232-2221
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GEOGRAPHY: NEW YORK
INDUSTRY CODE: BANKING
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