This definitely can't hurt :)
CrossKeys membership in ASP Industry Consortium
CrossKeys Systems Corp CKY
Shares issued 18,530,651 Jan 10 close $10.80
Tue 11 Jan 2000 News Release
Mr. John Blackmore reports
CrossKeys Systems (Nasdaq:CKEY)) is expanding its marketing and sales reach
into the application provider space through its new membership in the
Application Service Provider Industry Consortium. The ASP Industry
Consortium, based in the United States, is an international advocacy group
developing guidelines for the growing application service provider segment
of the computer and telecommunications industry.
For CrossKeys, membership in the ASP Industry Consortium delivers closer
ties to the key players and customers in this emerging market. Founding
members of the ASP Industry Consortium include Cisco Systems Inc., AT&T,
UUNet and IBM Corporation. In a recent consortium survey, ASP companies
stated that service assurance was one of their primary concerns.
"ASPs are answering the call from business customers for eCommerce and
other applications to be delivered over the Internet," says Ian McLaren,
president and chief executive officer, CrossKeys. "It is critical for these
providers to demonstrate the reliability of the services they deliver. This
is the value CrossKeys delivers to ASPs and their enterprise end-customers
in this exciting market."
ASPs free customers from the burden of technology management and help
companies focus on their main business issues. They enable companies to
manage their IT expenses by providing predictable costs for applications
and services and by reducing the total cost of technology ownership. By
leaving technology management to professional service providers, enterprise
customers avoid the risks of making costly technology planning and
implementation errors.
While the ASP market is relatively new, computer industry analysts foresee
rapid growth for the future. Estimates of the size of the ASP market run
into billions of dollars in yearly revenue within two to three years.
Founded in May, 1999, the ASP Industry Consortium currently has over 240
members worldwide. Information on the consortium is available on the World
Wide Web at aspindustry.org.
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