Hi Tony,
Although I try to avoid watching CNBC, I am going to have to bite the bullet so I can see some of the commercials I keep hearing about.
>I mean, the average CNBC watcher isn't about to go out and try to buy
an EMC enterprise storage system at Walmart today.
Thanks for the laugh. You are right, and I have been noticing lately that companies Jo or Jill WalMart will never be a product buyer from are starting to advertise. Just the other day while on a United flight I saw three pages of (great) ads for STMicroelectronics (STM), a joint French/Italian semiconductor company in the onflight magazine (pages 23, 25, 27 for anyone flying United in January). Jill WalMart is not going to read these ads then tell a salesperson,"I only want a DVD player with the STM chipset," or ask, "Does this mobile phone use the STM chip." That's about as likely as some kid in the Boston area seeing one of CSCO's ads on the local PBS station before Christmas (I did see this one) then saying, "Hey Dad, can I have a Cisco router for Christmas?"
Lynn
Full disclosure: I hold shares of STM so I was delighted to see those ads and took a copy of the magazine with me (I'm gradually typing them on the RB STM thread). |
