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Technology Stocks : fashionmall.com, Inc. (FASH)

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To: Investor Clouseau who wrote (27)1/13/2000 3:45:00 PM
From: Investor Clouseau  Read Replies (1) of 76
 
good news today, and I was just about to give up on them;

(PR NEWSWIRE) Fashionmall.com Closes Year With Record December; Traffic Up
Fashionmall.com Closes Year With Record December; Traffic Up 250% to 2.5
Million Unique User Sessions

NEW YORK, Jan. 13 /PRNewswire/ -- fashionmall.com, Inc. (Nasdaq: FASH)
reported today that December traffic to its anchor web property
fashionmall.com reached an all time high with roughly
2.5 million unique user sessions according to internal data. "We felt
breaking the 1 million mark in November was a major milestone, but this
clearly pushes the bar to an entirely new level," noted Director of Business
Development, Paul Dunay.
"Our recent record client growth has been a clear validation of our
business model by the trade, and the leap in traffic to the site represents
the same validation from our consumers," noted Director of Strategic
Development, Laurel Imig. "Clearly the specialty shopping portal concept
works."
fashionmall.com, Inc. operates fashionmall.com
(http://www.fashionmall.com), a vertical fashion portal, or specialty shopping
portal, that generates revenue primarily by selling traffic on a cost per
click basis to online e-commerce and marketing sites focused on fashion
lifestyle merchandise. The site also generates revenue from advertising and
sponsorship sales.
Established in 1994, the site combines an online shopping mall with
fashion content to provide a centralized site for manufacturers, retailers,
magazines and catalogs to advertise, display and sell their products. The
company also operates outletmall.com (http://www.outletmall.com), an online
off-price fashion site offering name brand designer merchandise at discounts
of 25%-75% off retail.
Statements in this press release other than statements of historical fact
are "forward-looking statements." Such statements are subject to certain risks
and uncertainties, identified from time to time in the Company's filings with
the Securities and Exchange Commission that could cause actual results to
differ materially from any forward-looking statements. These forward-looking
statements represent the Company's judgment as of the date of the release.
The Company disclaims, however, any interest or obligations to update these
forward-looking statements.

SOURCE Fashionmall.com, Inc.
-0- 01/13/2000
/CONTACT: Wendy Sasshower of fashionmall.com, Inc., 212-891-4226/
/Web site: fashionmall.com
(FASH)

CO: Fashionmall.com, Inc.
ST: New York
IN: MLM REA
SU:


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