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Pastimes : Georgia Bard's Corner

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To: Ga Bard who wrote (8615)1/14/2000 7:49:00 AM
From: Frank Fontaine   of 9440
 
AVBC- NEWS!!
(COMTEX) B: AQUA VIE SELECTS DAYMON ASSOCIATES AS PRODUCT REPRESENTAT
B: AQUA VIE SELECTS DAYMON ASSOCIATES AS PRODUCT REPRESENTATIVES

KETCHUM, Idaho, Jan 14, 2000 /PRNewswire via COMTEX/ -- Thomas
Gillespie, president and chief executive officer of Aqua Vie Beverage
Corporation (OTC Bulletin Board: AVBC), announced today that the
company has reached an agreement with Daymon Associates, one of the
world's largest grocery sales and marketing organizations, for
representation and distribution of Aqua Vie products throughout
Daymon's vast network of grocery retailers throughout the United
States, Canada, Mexico and various overseas locations, including
Australia, New Zealand, Japan and Hong Kong.

Founded in 1964, Daymon Associates markets and distributes to such
notables as Costco, Kroger, Wild Oats, Fleming Foods, Sysco, Key Foods,
Meijer, Pathmark, and Wegman's, to name a few. "From all indications,
Aqua Vie's product lines are an excellent fit for Daymon's customers,
who are always on the lookout for innovative and exciting product
concepts. The size and scope of Daymon's distribution network affords
Aqua Vie a tremendous opportunity for rapid market penetration among
key retailers both domestically and abroad, and represents a yet
another major constituency in worldwide distribution. We are pleased
with how things are taking shape," said Gillespie.

Aqua Vie Beverage Corporation develops and markets all natural, lightly
flavored, still (non-carbonated) bottled spring water. The company's
low-calorie alternative beverages are bacteria-free and contain no
preservatives. Aqua Vie produces and markets the Hydrator(TM) line of
beverages in the United States and Europe. This beverage line,
comprised of seven low-calorie, all-natural beverages that are lightly
flavored and packaged in 1/2-liter bottles, is designed to increase
one's personal consumption of water, naturally. The underlying
technology also serves as the new delivery system for Aqua Vie's
nutritionally fortified E Line(TM); Elixir(TM), Empower(TM), and
Ecstasy(TM), its nutritionally specific line of Aquaceuticals(TM), and
Aqua Vie's nonalcoholic wine and champagne beverages made from spring
water. For further information about Aqua Vie Beverage Corporation,
visit the company's web site at www.aquavie.com.

NOTE: Statements contained in this release that are not strictly
historical are forward-looking within the meaning of the safe harbor
clause of the Private Securities Litigation Reform Act of 1995. Editors
and investors are cautioned that such forward-looking statements invoke
risk and uncertainties that may cause the company's actual results to
differ materially from such forward-looking statements. These risks and
uncertainties include, but are not limited to, demand for the company's
product both domestically and abroad, the company's ability to continue
to develop its market, general economic conditions, and other factors
that may be more fully described in the company's literature and any
periodic filings with the Securities and Exchange Commission.

SOURCE Aqua Vie Beverage Corporation
(C) 2000 PR Newswire. All rights reserved.
prnewswire.com
-0-
CONTACT: Thomas Gillespie, President/CEO of Aqua Vie Beverage
Corporation, 208-622-7792; or Madeleine Franco of Jordan
Richard Assoc.,
801-268-8610, ir@jordanrichard.com, for Aqua Vie Beverage
Corporation

WEB PAGE: jordanrichard.com
aquavie.com

GEOGRAPHY: Idaho

INDUSTRY CODE: FOD
ADV

*** end of story ***
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