The Sun product we like: From PowerTV press release with Intertainer quote. It says cable but I think this is the missing xDSL piece Intertainer needed..
prnewswire.com
OEMS and Cable Operators Can Now License Java Technology Directly From PowerTV; Application Developers Gain a 'Write Once, Run Anywhere(TM)' Development Environment
CUPERTINO, Calif., Jan. 12 /PRNewswire/ -- PowerTV, Inc., a leading developer of software solutions for digital interactive cable TV, today announced it has integrated Sun Microsystems' PersonalJava(TM) technology with its leading set-top box system software, and now has the ability to license this technology directly to OEMs and cable operators. This licensing agreement gives cable operators a direct link to Java technology and an array of sophisticated Java-enabled interactive applications in the digital cable environment. The addition of Java TV(TM) application program interfaces (APIs) to PowerTV's system software also helps speed the delivery of interactive applications to digital cable television; once an application is written in PersonalJava language, it will run on any platform that uses Java technology. This enables cable operators to offer subscribers the same applications they know and love in PC and Internet environments on their digital cable systems. "It's a win-win merge of technologies for cable operators, OEMs, interactive application developers, and end-users alike," said Bill Aspromonte, vice president of engineering and co-founder of PowerTV. "By offering PersonalJava as an integrated component of its operating system, PowerTV is providing cable operators and OEMs a direct link to a multitude of exciting interactive applications, including video-on-demand, e-commerce, and customized advertising -- all of which provide cable operators additional service offerings and multiple revenue streams." "Integrating Sun's Java technology with PowerTV's set-top box software gives OEMs and cable operators a flexible and scalable platform to build compelling, next-generation, interactive TV service offerings for the cable industry," said Curtis Sasaki, director, Consumer and Embedded, Sun Microsystems. "Application developers can also bring existing services into the cable TV environment simply and cost-effectively by leveraging the Java platform." The addition of Java technology to PowerTV's system software gives application developers a flexible, open platform that can support a multitude of "Write Once, Run Anywhere" interactive applications, such as Intertainer's entertainment on demand services. Culver City, CA based Intertainer has long recognized the advantages of developing applications using Java technology. Intertainer's "entertainment on demand" e-commerce and targeted advertising applications are the first PersonalJava enabled services on the PowerTV(R) platform. "PowerTV's support of Java technology has played an instrumental role in Intertainer's development of turnkey entertainment services," said Jonathan Taplin, Intertainer's president and co-CEO. "Combining PowerTV and Sun's technology creates an ideal distribution platform for the exceptional package of content that Intertainer brings to the cable industry."
ABOUT POWERTV, INC. PowerTV has designed the leading set-top box operating system and applications platform for broadband networks. Based on open standards, the company's technology leverages Internet protocols that allow Web content and services to be utilized on television. Enabled services will include electronic program guides, email, video-on-demand, e-commerce, interactive advertising, and personalized information. The company will also provide the SofaSOFT(TM) suite of Internet based digital cable services that include: SofaMAIL(TM), SofaNEWS(TM), SofaSHOP(TM), and SofaCHAT(TM) software applications and the SofaSURF(TM) internet browser. PowerTV's technology gives cable operators new ways to gain incremental revenue over a short period of time. PowerTV is located in Cupertino, California and can be accessed over the Internet at its home page address: powertv.com or by calling 408-777-4753.
NOTE: -- Sun, Sun Microsystems, Java, Java TV, PersonalJava and 'Write Once, Run Anywhere' are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States and in other countries. -- PowerTV and SofaSOFT, SofaMAIL, SofaNEWS, SofaSHOP, SofaCHAT, and SofaSURF are trademarks or registered trademarks of PowerTV, Inc. in the United States and in other countries. -- All other names and trademarks are the property of their respective owners.
SOURCE PowerTV, Inc. Web Site: powertv.com |