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Technology Stocks : PROGRAMMER'S PARADISE (PROG)
PROG 0.146+6.5%Jun 13 5:00 PM EST

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To: GBT who wrote (2045)1/18/2000 5:54:00 PM
From: GBT  Read Replies (1) of 2383
 
Signs of life:
Programmer's Paradise Announces Internet Appointment
SHREWSBURY, NJ--(BUSINESS WIRE)--January 18, 2000--Programmer's Paradise®, Inc. (Nasdaq: PROG - news) has appointed Alexander Alarid as Vice President of Internet Operations and Marketing. Mr. Alarid has been a leader in implementing e-commerce applications and Internet technologies for the past ten years. Most recently, he directed an in-house e-commerce team at Blackberry Technologies Inc., known for developing enterprise level applications for the financial services giant Donaldson, Lufkin & Jenrette (NYSE: DLJ - news). Mr. Alarid was a pioneer in implementing emerging technologies at Young & Rubicam and was influential in assisting their clients develop an Internet presence. He was also the architect and deployment coordinator of website projects for such companies as Jupiter Communications (Nasdaq: JPTR - news), Snickelways Interactive, and U.S. Web/CKS Cornerstone (Nasdaq: USWB - news), including the well-known site, VitaminShoppe.com.

Bill Willett, Chairman and Chief Executive Officer said, ''The Internet continues to be a key area of focus, as nearly 100% of our targeted customers utilize the web today. Web sales at Programmer's Paradise increased 275% in 1999. The addition of Alexander to our team is a key element in our plan to transform our business to the Internet.''

Programmer's Paradise®, Inc. is an international marketer of software targeting the software development professional and information technology professionals within enterprise organizations. Programmer's Paradise® enhances software development productivity by providing a single-source for software development tools from industry-leading vendors selected on the basis of features, quality, price and warranty. The Company offers over 175,000 SKU's from more than 2,000 publishers and manufacturers, and distributes these products through multiple distribution channels. Programmer's Paradise® website is www.pparadise.com. Bill Willett can be reached via e-mail at bill.willett@programmers.com.

The statements in this release concerning the Company's future prospects are forward-looking statements that involve certain risks and uncertainties. Such risks and uncertainties include the continued acceptance of the Company's distribution channel by vendors and customers, the timely availability and acceptance of new products, and contribution of key vendor relationships and support programs
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