Joe W., By now most will have seen the report of the SUNW/Enron deal......but go back and here is the original Enron/SUNW pr piece......very interesting read.
LAS VEGAS, Nevada -- APRIL 19, 1999 -- To further support broadcasters in the delivery of high quality media content to large Internet audiences, Sun Microsystems, Inc. and Enron Communications today announced a strategic marketing alliance at NAB `99 (National Association of Broadcasters) in Las Vegas, Nevada. The two companies will collaborate on technology, marketing and sales to drive the adoption of broadband IP network services.
The combined efforts will enable both delivery and promotion of network services to content providers, aggregators, and broadcasters. Enron Communications utilizes a range of Sun? server and storage products to deliver ePowered Media Cast, a broadband media streaming service, through local ISPs and ePowered Media Transport, a network service for the point to point transport of high quality video files in the professional broadcast post-production industry. RealNetwork's G2 media streaming server, optimized for Sun's robust Solaris? operating environment, enables the ePowered Media Cast service with capacity to support near TV quality video and high volumes of users.
"This is an exciting alliance of industry leaders committed to a common vision of delivering the next generation Internet to the broadcast and media industries," said Jim Crowder, vice president, strategic alliances, Enron Communications, Inc. "Enron Communications is leading the creation of the next generation Internet, and this alliance provides complete, "out of the box" hardware and network solutions for the broadcast and media industries."
"Broadband media content, like streaming audio and video, is an incredible tool for attracting large volumes of viewers and drive on-line commerce and advertising, said Bill Correll, group manager, worldwide digital media market, Sun Microsystems, Inc. "Enron's fiber-based intelligent network, built on Sun's Internet server platform, is ideal for the deployment of these media rich services."
The Enron Intelligent Network, powered by a range of Sun servers, from Sun Enterprise? 450 servers to Sun Enterprise 6500 servers, combines Pure IP with the intelligence of InterAgent middleware, and an extensive distributed server architecture. Enron Communication's ePowered Media Cast and applications delivers content at bit-rates of over 200 kbps -- 10 times faster than what is currently available over the Internet. EPowered Media Transport supports high quality and low cost real-time MPEG1 and MPEG2 streaming and store and forward video file transfers for the broadcast post-production industry.
About Enron
Enron Communications, a wholly owned subsidiary of Enron Corp. (NYSE: ENE), is a leader in the delivery of high-quality, high-bandwidth business information and applications. Enron Communications is building a long-haul fiber-optic network on strategic routes throughout the United States to create a data-centric national Pure IP backbone known as the Enron Intelligent Network (EIN). It is extending the capabilities of that network through agreements with ISPs and carriers seeking to generate new revenue sources and improved services. The EIN is based on a unique infrastructure that utilizes Pure IPsm technology patented InterAgent middleware and a distributed server architecture developed in alliance with Sun Microsystems. Unlike the current Internet model, the EIN is a collection of software routers operating at the application layer. It extends far beyond the classic definitions of static infrastructure, fiber, switches and billing systems.
About Sun Microsystems
Since its inception in 1982, a singular vision, "The Network Is The Computer?," has propelled Sun Microsystems, Inc. (NASDAQ: SUNW), to its position as a leading provider of high quality hardware, software and services for establishing enterprise-wide intranets and expanding the power of the Internet. With more than $10.5 billion in annual revenues, Sun can be found in more than 150 countries and on the World Wide Web at
Enron and SUNW at NAB building a network to the broadcasters. The ideas are much bigger now.
The Q is are SUNW and Enron now competing with
HLIT/DIVI? Any thoughts our there? |
