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Technology Stocks : About.com (BOUT)

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To: brk who wrote (335)1/21/2000 5:51:00 AM
From: Glenn Petersen  Read Replies (1) of 438
 
You wont' be sorry. BOUT cracks the top ten:

biz.yahoo.com

Thursday January 20, 9:15 am Eastern Time

Company Press Release
SOURCE: About.com, Inc.

About.com Breaks Into the Top 10 Internet Properties, According to Media Metrix

NEW YORK, Jan. 20 /PRNewswire/ -- About.com, Inc. (Nasdaq: BOUT - news), the leading network of niche vertical sites, today announced that it is the 9th largest Web property for the month of December 1999, according to Media Metrix. The About.com network attracted more than 12.6 million unique users, a 14% increase over November numbers, cracking the top ten list for the first time in About.com's history. For the fifth consecutive month, the About.com domain holds the coveted position as the number one news, information and entertainment site on the Internet.

``We're thrilled with our continued momentum,' said Scott Kurnit, Chairman and CEO of About.com. ``Despite strong holiday traffic towards pure e-commerce sites, consumers still looked to About.com and our Guides as a key destination for the best information, news and entertainment on the Net. We are aggressively moving forward in our efforts to forge new partnerships and make additional acquisitions into the New Year,' Kurnit added.

About About.com, Inc.

About.com, Inc. is the leading network of niche vertical sites for consumers and businesses. The network includes more than 650 highly targeted environments, each overseen by a professional guide. Each vertical niche provides a comprehensive consumer experience including the Internet's best link directories, original content, community features and commerce opportunities. Media Metrix (December 1999) ranks About.com as the largest news, information and entertainment Internet property. More information about the company can be found at www.about.com .

This news release contains forward-looking statements that involve risks and uncertainties regarding About.com. Investors are cautioned that such results or events predicted in these statements may differ materially from actual future events or results. Factors that could cause actual events or results to differ from anticipated events or results include the company's limited operating history, history of losses and anticipation of continued losses, potential volatility of quarterly operating results, and other risks that are contained in About.com's reports and documents filed from time to time with the Securities and Exchange Commission.

SOURCE: About.com, Inc.
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