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Technology Stocks : WDC/Sandisk Corporation
WDC 157.75+0.4%3:59 PM EST

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To: Paul Senior who wrote (8790)1/25/2000 12:25:00 AM
From: Don Hess  Read Replies (1) of 60323
 
Art, Paul, Betty, Aus, Thread -

As I read your comments on analysts I was expecting/hoping for a buy side/sell side comment or two to pop out.

For those unfamiliar, brokerage house analysts are split into two teams, the buy side and the sell side. The names are misnomers. One never hears the opinion of the buy side analysts, these are the people making recommendations for the financial health of the company and its shareholders. The sell side guys are the pundits that we read about and listen to in the media. They "sell" their opinions to the world.

Cynics tend to believe that the sell side folks are shackled by intentional time delays. Why recommend to clients that they buy XYZZ until after the buy side guys have already scooped up shares at lesser prices for the benefit of the company? Then, the sell side recommendation can just add icing to the cake.

Of course, sell-side hatchet men do just the reverse, recommending a short long after the buy side people have already sold short the same issue.

PHD's or morons, experts or not, I fear the "analysts" not because of their depth of understanding, but because their opinions aren't without bias toward their employer's interests.

As this regards SanDisk, the buy side folks may well have been on board at $17. That we don't hear from the sell side people until it is at $100 is predictable, and a shame.

- Don
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