(ron/cc) Old News Release- Collectible Cards w. Sports Teams
Company Press Release
TeleServices International Group Teams With the Tampa Bay Lightning and the Ice Palace to Form Revenue-Sharing Partnership Using the MusicCard
ST. PETERSBURG, Fla.--(BUSINESS WIRE)--Jan. 20, 1999-- TeleServices International Group, Inc. (OTC BB:TSIG), announced today a partnership agreement with the Tampa Bay Lightning of the National Hockey League and the 19,500-seat Ice Palace to generate revenue and raise funds through the sale of customized MusicCards. The collectible MusicCards enable the purchasers to purchase all CDs at discounted prices. The Ice Palace is both the home stadium of the Lightning and a multi-purpose entertainment facility hosting more than 140 events per year. TeleServices will provide the Lightning and the Ice Palace with customized MusicCards for Lightning home games and other events at the Ice Palace.
The agreement provides that TeleServices and the Lightning Ice Palace will share in the revenues from all MusicCard sales generated at Lightning home games, as well as concerts and other events held at the Ice Palace. In addition, MusicCards will be sold to benefit the Lightning Foundation and other charities.
TeleServices, a fully integrated provider of outsourced teleservices, provides the MusicCards and CDs through its wholly owned subsidiary MyMusicCard. MMC sells CDs and cassettes online via its website at discount prices competitive with other leading online music retailers such as MusicBoulevard (Nasdaq: CDNow (Nasdaq:), K-Tel (NasdaqJ, and amazon.com (Nasdaq:). Unique to the Internet is the s MusicCard, which enables purchasers to buy CDs at even greater discounted prices.
In addition to serving as the home of the Lightning, the Ice Palace hosts more than 140 events per year as a multi-purpose entertainment facility hosting such events such as concerts, ice shows, basketball, rodeo, circus, indoor soccer and lacrosse, arena football, and trade shows. Completed in the fall of 1996, the Ice Palace is considered one of the premier sports facilities and concert venues in the United States.
Phil Esposito, former NHL hall-of-famer and now a consultant to TeleServices, stated: ``We are very excited about teaming up with the Tampa Bay Lightning and the Ice Palace. We think the MusicCard is going to be great for sports promotion and for fund-raising for our favorite charities. We are already talking to other NHL teams.'
Added Robert Gordon, Chairman of TeleServices, ``We are thrilled about our new partnership with the Tampa Bay Lightning and the Ice Palace. With the able help of Phil Esposito, we are looking to expand the MusicCard to other NHL teams and then to football, baseball and other pro sports. Because the MusicCards are collectible and offer great value to the consumer, they are a natural for sports promotion.'
Note: Esposito is no longer a spokesman for the company since Esposito relocated and lost his job with the Lighting when new ownership took over. |
