WDC/Sandisk Corporation Message Board

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Technology Stocks : WDC/Sandisk Corporation

WDC 163.00

-0.4%

Nov 7 9:30 AM EST

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To: The Prophet who wrote (9008)	1/31/2000 11:32:00 AM
From: Derek C.	Read Replies (1) of 60323

This is a good question. I don't know when they can reach your price target. I believe SD will be cheaper for to manufacture. As far as consumers are concerned SD and CF will be relatively the same price. I don't think there is a need for that high of a capacity to fuel the market. I think you can hold one hour of music into 32-64MB card ( depending on the compression technique). People will be concerned about the price of Flash since they are used to CD or tape in the beginning. But I guess it is similar to CF and chemical Film. CF is a lot more expensive than film but it is sold out at stores. People are starting to realize that it is not the same thing. Sony is a competitor for Sandisk but it is one of their best marketing arms. Sony's Memory Stick uses Flash technology and has the similar price structures. Sony is educating the market about the benefits of Flash. Sony invented MD(inexpensive media) and is very successful in Japan. They are very aggressively pushing Flash based Memory Stick players. Cheers, Derek

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