The following, IMO, is big stuff that I've waited for for well over a year. DC's will become standard (I have one, which is dropping in price and increasing in quality as we speak--yet I love it), and will generate revenue not only in sales but in printers, and ink. I think the basic development costs have been spent and this will become a cash cow.
February 3, 2000
Dow Jones Newswires
PRESS RELEASE:Hewlett-Packard Unveils 2 New
Digital Cameras
( BW)(NV-HEWLETT-PACKARD)(HWP) HP Broadens Line of Digital Cameras; With
New HP PhotoSmart C912 and HP PhotoSmart C618
Business Editors and Technology Writers
LAS VEGAS--(BUSINESS WIRE)--Feb. 3, 2000--
New Two-megapixel Zoom Digital Cameras Deliver the Control,
Performance and Flexibility of a Full-featured Film Camera
Hewlett-Packard Company, the worldwide leader in digital imaging, today announced the
HP PhotoSmart C912 and HP PhotoSmart C618 digital cameras.
Designed with the photo enthusiast in mind, the PhotoSmart C912 digital camera delivers
the control, performance and flexibility of an SLR camera. The PhotoSmart C618 digital
camera is ideal for experienced photographers and PC technologists, offering them
automatic functionality as well as manual control in a portable, point-and-shoot camera.
Both cameras were developed with new HP imaging technology, creating a "custom photo
lab" inside the camera. This exclusive HP imaging technology optimizes each individual
picture, automatically adjusting for difficult lighting conditions, showing greater detail in
highlights and shadows, and ensuring proper contrasts and colors.
"With these product introductions, we are now able to offer consumers a range of digital
cameras, from a simple point and shoot, to a camera with the control and performance of a
full-featured SLR," said Cheryl Katen, general manager of HP's Home Imaging Division.
"The HP PhotoSmart C912 and C618 provide the exceptional quality and innovation one
would expect from HP."
HP PhotoSmart C912 Digital Camera
The HP PhotoSmart C912 digital camera features HP imaging technology with
2.24-megapixel resolution and 36-bit color depth to deliver image sharpness that rivals that
of expensive 3.2-megapixel cameras, a 2/3-inch professional frame transfer Charged
Couple Device (CCD), a Pentax precision lens with 3x optical zoom, and wireless printing
using HP JetSend infrared technology. The result is exceptional detail in 11-inch x 14-inch
prints.
Designed with the look and feel of an SLR camera, the PhotoSmart C912 digital camera
features a 2-inch flip-up color LCD, allowing for easier framing of difficult shots. The
camera also offers the same functionality one would expect from an SLR, including manual
focus, exposure, color and flash control.
Additional HP PhotoSmart C912 digital camera features include the following:
-- accurate photos -- Through the Lens (TTL) viewfinder, including
exposure control information;
-- increased photo capture -- continuous-shooting mode to capture
sports, wildlife and fast-action events;
-- dual-battery solution -- four AA batteries or optional
rechargeable Li-Ion batteries for maximum flexibility; and
-- sound capture -- up to 45 seconds of sound capture with each
photo.
HP PhotoSmart C618 Digital Camera
The PhotoSmart C618 digital camera delivers HP imaging technology with 2.1-megapixel
resolution to produce excellent 8-inch x 10-inch prints. Like the PhotoSmart C912 digital
camera, the high-performance PhotoSmart C618 digital camera also features a Pentax
precision lens with 3x optical zoom and wireless printing using HP JetSend infrared
technology.
Other features of the PhotoSmart C618 digital camera include the following:
-- creative control -- multiple, automatic shooting modes and
aperture priority, shutter priority and three meter modes;
-- increased photo capture -- high-performance shutter lag and
continuous-shooting capabilities to capture sports, wildlife and
fast-action events; and
-- instant review of photos -- immediate LCD review on 2-inch color
screen.
The PhotoSmart C912 and C618 digital cameras feature the Flashpoint Digita operating
system, providing advanced capabilities, such as the ability to sort pictures and add text and
sound -- all within the camera. Both cameras also include HP photo imaging software
enabling users to quickly and easily download, manage, print and e-mail photos.
U.S. Pricing and Availability
The HP PhotoSmart C912 and C618 digital cameras are expected to ship worldwide late
this summer and will include a 16MB CompactFlash card, four AA Hi Energy Lithium
photo batteries, a USB cable for both Windows(R) and Macintosh platforms, IR remote
control and an audio/video cable. Pricing will be announced when the products become
available.
fred
PS-- I embarrassed by my last post, in which I used the word "undescribable". |
