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Technology Stocks : Compaq
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To: rupert1 who wrote (77827)2/9/2000 3:52:00 PM
From: MeDroogies  Read Replies (1) of 97611
 
doubleclick.net

Another reason why selling AV made sense! These rates are LOW....for 2 reasons - low traffic comparatively speaking, and the fact that doubleclick can get away with it.

As a computer company, CPQ couldn't focus on the product, and would likely have outsourced sales, as they have been, to a rep firm. This is NOT how you handle a premiere site.
If CMGI is on the ball and SERIOUS about making $$ with this, they'll build the reputation of the site and take sales in-house. However, I think AV's time has past...if there ever was a time. At this point, CMGI is probably happy to have it repped.
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