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Non-Tech : MAT - Mattel - toysRthem

MAT 19.84

+4.4%

Nov 21 3:59 PM EST

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To: John Finley who wrote (472)	2/14/2000 9:11:00 AM
From: Mark Marcellus	Read Replies (1) of 706

True, if you can pull off a pyramid-type scheme until you get bought, it would work. Bingo! And creative accountants can postpone the inevitable for quite some time. The book "Chainsaw" describes how Al Dunlap used this strategy to great effect. The only reason he finally got tripped up at Sunbeam is that his reputation had become so great that the price of the company was bid to extreme heights in anticipation of the "turnaround". At those high prices he was unable to unload the company before his house of cards collapsed. If you're not interested in selling out, there are other strategies to deal with the overhang. For example, you could wait until things get real bad, report that you're going to have a bad quarter and do an inventory writeoff. If you play the game well enough, this will be looked at by Wall Street as a one-time stumble instead of an ongoing problem.

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