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Strategies & Market Trends : Anthony @ Equity Investigations, Dear Anthony,

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To: Anthony@Pacific who wrote (51758)2/16/2000 10:38:00 AM
From: Tassi  Read Replies (1) of 122087
 
MCAR...undiscovered B2B stock @ $2.. added today.. This could be
a big one if the RxSheets.com B2B plan get executed..
very low risk..

MEDCARE TECHNOLOGIES ANNOUNCES RXSHEETS.COM BEGINS MARKETING EFFORTS TO STRENGTHEN LEADERSHIP POSITION IN ONLINE PHARMACEUTICAL SAMPLING
--------------------------------------------------------------------------------
OAK BROOK, Ill.--(BUSINESS WIRE)--Feb. 10, 2000--RxSheets.com, a
wholly owned subsidiary of MedCare Technologies, Inc. (NASDAQ: MCAR.O)
announced today that it is increasing its marketing efforts to
continue the growth of its leading online business. The Company plans
on introducing its innovative business-to-business web site, featuring
online pharmaceutical sampling, to physicians across the country.
"Based on the initial strong response from physicians and
technical development of our site, we feel it is the appropriate
strategic time to commence the first phase of our marketing plan,"
said Jeff Aronin, President and Chief Executive Officer. "We expect
the excellent demand for RxSheets.com to continue and such growth to
improve and strengthen our competitive position."
RxSheets.com (www.rxsheets.com) is an innovative and leading
business-to-business web site catering to the pharmaceutical needs of
the practicing physician. The pharmaceutical focused site was launched
in October 1999 with a strategy to revolutionize the process by which
physicians obtain pharmaceutical samples and drug related information.
Many pharmaceutical companies offer physicians samples of their drugs
as part of their marketing promotions to physicians. A trial sample of
a drug is often the most effective way to get a doctor to use a
pharmaceutical company's product.
The Company performed a sample marketing effort in November 1999
to physicians and received an overwhelming response. As a result of
its initial marketing and ongoing networking efforts, over 10,000
physicians have registered with RxSheets.com.
"Since our launch, we have received a healthy volume of sample
requests from physicians and are facilitating the delivery of the
samples," said Aronin. "RxSheets.com is an excellent example on how
the Internet can improve the efficiencies and productivity of the
physician's practice."
RxSheets.com offers the following information and services: Drug
Samples Request OAK BROOK, Ill.--(BUSINESS WIRE)--Feb. 10, 2000--RxSheets.com, a
wholly owned subsidiary of MedCare Technologies, Inc. (NASDAQ: MCAR.O)
announced today that it is increasing its marketing efforts to
continue the growth of its leading online business. The Company plans
on introducing its innovative business-to-business web site, featuring
online pharmaceutical sampling, to physicians across the country.
"Based on the initial strong response from physicians and
technical development of our site, we feel it is the appropriate
strategic time to commence the first phase of our marketing plan,"
said Jeff Aronin, President and Chief Executive Officer. "We expect
the excellent demand for RxSheets.com to continue and such growth to
improve and strengthen our competitive position."
RxSheets.com (www.rxsheets.com) is an innovative and leading
business-to-business web site catering to the pharmaceutical needs of
the practicing physician. The pharmaceutical focused site was launched
in October 1999 with a strategy to revolutionize the process by which
physicians obtain pharmaceutical samples and drug related information.
Many pharmaceutical companies offer physicians samples of their drugs
as part of their marketing promotions to physicians. A trial sample of
a drug is often the most effective way to get a doctor to use a
pharmaceutical company's product.
The Company performed a sample marketing effort in November 1999
to physicians and received an overwhelming response. As a result of
its initial marketing and ongoing networking efforts, over 10,000
physicians have registered with RxSheets.com.
"Since our launch, we have received a healthy volume of sample
requests from physicians and are facilitating the delivery of the
samples," said Aronin. "RxSheets.com is an excellent example on how
the Internet can improve the efficiencies and productivity of the
physician's practice."
RxSheets.com offers the following information and services: Drug
Samples Request Center, FDA Approvals Library, Clinical Studies
Center, News Center, Investment Center provided by Morgan Stanley Dean
Witter Online, HealthCare Calendar and Pharmaceutical Newsletter.
MedCare Technologies, Inc. is a healthcare technology service
company that focuses on under-served high growth markets. The
Company's RxSheets.com (www.rxsheets.com), offers a wide array of
compelling and focused information and services, including drug sample
requests for physicians, drug protocols and studies, research
information, and other pertinent aspects of the pharmaceutical market.
The Company began by developing the MedCare Program, now the nations
leading conservative therapy for treating urinary incontinence, a
hidden health condition that, at approximately $26 billion, costs more
than diabetes and bypass surgery combined.
This news release contains forward-looking statements as defined
by the Private Securities Litigation Reform Act of 1995.
Forward-looking statements include statements concerning plans,
objectives, goals, strategies, future events or performance and
underlying assumptions and other statements which are other than
statements of historical facts. These statements are subject to
uncertainties and risks including, but not limited to, product and
service demand and acceptance, changes in technology, changes in
insurance reimbursement, economic conditions, the impact of
competition and pricing, government regulation, and other risks
defined in this document and in statements filed from time to time
with the Securities and Exchange Commission. All such forward-looking
statements, whether written or oral, and whether made by or on behalf
of the Company are expressly qualified by these cautionary statements
and any other cautionary statements which may accompany the
forward-looking statements. In addition, the Company disclaims any
obligation to update any forward-looking statements to reflect events
or circumstances after the date hereof.

--30--ajg Center, FDA Approvals Library, Clinical Studies
Center, News Center, Investment Center provided by Morgan Stanley Dean
Witter Online, HealthCare Calendar and Pharmaceutical Newsletter.
MedCare Technologies, Inc. is a healthcare technology service
company that focuses on under-served high growth markets. The
Company's RxSheets.com (www.rxsheets.com), offers a wide array of
compelling and focused information and services, including drug sample
requests for physicians, drug protocols and studies, research
information, and other pertinent aspects of the pharmaceutical market.
The Company began by developing the MedCare Program, now the nations
leading conservative therapy for treating urinary incontinence, a
hidden health condition that, at approximately $26 billion, costs more
than diabetes and bypass surgery combined.
This news release contains forward-looking statements as defined
by the Private Securities Litigation Reform Act of 1995.
Forward-looking statements include statements concerning plans,
objectives, goals, strategies, future events or performance and
underlying assumptions and other statements which are other than
statements of historical facts. These statements are subject to
uncertainties and risks including, but not limited to, product and
service demand and acceptance, changes in technology, changes in
insurance reimbursement, economic conditions, the impact of
competition and pricing, government regulation, and other risks
defined in this document and in statements filed from time to time
with the Securities and Exchange Commission. All such forward-looking
statements, whether written or oral, and whether made by or on behalf
of the Company are expressly qualified by these cautionary statements
and any other cautionary statements which may accompany the
forward-looking statements. In addition, the Company disclaims any
obligation to update any forward-looking statements to reflect events
or circumstances after the date hereof.

--30--ajg/in*

CONTACT: MedCare Technologies, Inc.
Bruce Byots, 630/ 472-5306
Web Site: www.medcareonline.com

KEYWORD: ILLINOIS
INDUSTRY KEYWORD: PHARMACEUTICAL

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