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Non-Tech : Delias (DLIA)

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To: Kenneth Kirk who wrote (349)2/22/2000 1:36:00 PM
From: Herc  Read Replies (1) of 367
 
Perhaps, a taste of things to come. DLIA had a blockbuster first quarter last year. TOO customers have identical demographics to DLIA's. I'm an expert. I have a 12 y/o daughter.

<<Too Inc. shares rally after Q4

February 18, 2000 02:44 PM
NEW YORK, Feb 18 (Reuters) - Shares of girls clothing retailer Too Inc. TOO rose 30 percent after the company's fourth-quarter earnings overwhelmed earnings forecasts.

Too Inc., the parent of Limited Too, earned 55 cents a share in the fourth quarter ended January, easily beating First Call/Thomson Financial's published consensus estimate of $0.45 a share.

Shares of Too rose 4-11/16 to 20-3/16 on the New York Stock Exchange in early afternoon trading. Too was the second leading percentage gainer on the New York Stock Exchange.

Deutsche Banc Alex. Brown analyst Marcia Aaron wrote in a research report that she raised earnings estimates and reiterated her buy rating on the company, whose prime customer is a seven- to 14-year-old girl.

Aaron expects the Columbus, Ohio-based retailer to earn 90 cents a share in the year ending January 2001 and $1.08 a share the following year.

Fourth-quarter same-store sales increased 10 percent, beating expectations of a 5 percent increase, Aaron wrote in a report.

Aaron set a 12-month target of $27 a share for Too, based on the strong sales and earnings momentum.

Growth should be driven by square-footage gains and improvements in sales per square foot and sales per average store.

Too started a catalog/magazine in October and expanded its Internet retailing site earlier this month.

As of Jan. 29, 2000, Too operated 352 Limited Too stores. During 1999, the company opened 42 new stores and remodeled 18 existing stores. >>
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