>>KnowledgePlus, the one that is run by the fella 'we' grabbed from D&B, if I'm not mistaken<<
To help clarify and answer Len's question, I just went to the SEDAR filings and I have copied the actual information about KPulse.com from that document. I highly recommend to any investor who has shares in this company (or who is considering investing in the company) that they make the time to read the complete filing. It is loaded with great information.
I have to say that if this company pulls off what they very soon will be able to achieve, then Net Shepherd (and all 3 of its Appcos, and it 2 Distribution Companies) will be a tremendous force to be reckoned with.
Taking the time to read the filing on SEDAR and then acting on the information before the rest of the investment community gets wind of what is going on here could prove to be a very, very wise move for any investor. I am totally convinced that this exercise could very well prove to be the most financially rewarding form of Due Diligence that an investors could ever do. Mark my words "Having access to this tremendous collection of information early in the game will pay huge dividends in the not too distant future".
Because I have taken the KPulse.com excerpt and posted it here, please don't get the impression that I am fixating on the KPulse.com company. I think this company is about as exciting as they get, but I have only done this now to support WUWT's answer to Len's question about what KPulse.com was.
From my perspective there are so many tremendous revelations throughout the document that it will be very difficult to select my favourites. Given the ramifications of what NSI can now accomplish I found the whole document exciting. I have since read it twice, and I plan to do it one more time. That said, I have to say that the comments about Net Shepherd's move into the ERP world along with the Vanenburg Affiliate licensing arrangements will keep me awake thinking of the possibilities and where this company will be able to grow to. But more (much more) on that later <VBG>
OK, Here is the excerpt that deals with KPulse.com.
Crazy Canuck
_________________________________
KPulse.com
KPulse.com collects, organizes, evaluates and distributes business information in real time. The head of
KPulse was the Partner for Global Business Development for Dunn & Bradstreet's Internet initiative.
These services are offered to businesses that are utilizing the Internet to:
- Conduct commerce,
- Enhance their supply or demand chains,
- Expand the reach and power of their brands.
KPulse.com provides its services through a unique combination of Net Shepherd's community-based
Distributed Task Forces and its own business content and knowledge management tools, licensed from
third party vendors. K-Pulse.com has the exclusive right to utilize NSI's ICMS in targeted marketing and
business intelligence applications, and it will use the real-time delivery infrastructure that is being
developed by Click Choice, Inc.
KPulse.com's offerings enable small teams of free agents to collaborate as communities to do work of
commercial value. By collecting content, evaluating the quality of that information, and organizing it so
that it is highly relevant to tasks and decisions at hand, the community provides direct value to mission
critical processes. The community and its tools are utilized in the following initial offerings:
KPulse Market Watch is a service that works with a virtual community to conduct market research and
perform other content-management work. The speed of the community's responses will enable
companies to develop a conversation with their markets. This offering is important to any company that
uses the Internet to reach new markets, expand its customer base, or enhance its relationships with
customers or suppliers. The service can quickly establish market data using qualitative and quantitative
research techniques. Potential customers include business content originators such as Dun & Bradstreet,
the financial services and telecommunications industries, and market research firms such as Nielsen Net
Ratings.
This service will not only accelerate product development and shorten time-to-market. It will also
improve performance in the marketplace as companies leverage their Internet user base into viral
salespeople. The service will be available in the following Application Service Provider business models:
1. A "turn-key" model in which the NSI Community is used by companies for individual projects.
KPulse will provide research tools, project and workflow management, community involvement
and reporting results. This model will be offered on a self-service web site, through its own
direct sales force, and in partnership with market research firms globally.
2. An "embedded" model, in which a company utilizes the core technology infrastructure of ICMS
3.0, but is trained in community management by KPulse. The client will be able to establish its
own community to perform work of commercial value while KPulse provides management
services that maximize the performance of the applications.
Kpulse will also pursue Business Profiling. This will create information and combine it with third party
information for sale to corporate customers. The sources of information are:
ú A directory of businesses on the Web (growing to 10 million by 2004), compiled
using a combination of community members' computers in a distributed processing
network, NSI's platform technology, neural networks, and natural language querying;
ú Ad hoc research work undertaken by the NSI community.
For the purposes of this business plan, the revenue and costs of this initiative are not included but are
contemplated and in the planning stages. Financing for this initiative may be raised separately.
The markets for community-based content management are comprised of a US $2.1 billion dollar service
sector and a US $ 8 billion dollar business content sector. Both sectors are growing at 80%+ CAGR and
are driven by a dramatic move of business to the Internet: |
