The GE play is starting to sound more and more like the real mckoy-but all i need to follow is the smart money....FYI
Business News
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NBC Internet Launches Broadband Portal February 28, 2000
By Clint Boulton
InternetNews.com Assistant Editor Business News Archives
NBC Internet Inc. Monday launched a portal for broadband and high-speed Internet users,
whose features include multimedia content and navigation.
NBCi (NBCI) is positioning the NBCi.com portal as an interactive tool to use video and audio to
engage online users, powering new marketing and commerce opportunities in a world where
television and the Internet converge.
The new service features more than 20 content providers in entertainment, news, finance, sports,
games, computing, shopping and travel.
The high-speed and broadband market represents a significant revenue-generating opportunity for
NBCi. Currently, nearly 10 percent of NBCi home users access the Internet at high speeds, with
NBCi home users 46.6 percent more likely than the total population of Internet home users to
connect at high speed.
"Today's launch of NBCi.com only marks the beginning of the next-generation of high-speed
'Internet 2.0' services, in which NBCi will lead the way," said Chris Kitze, chief executive officer
of NBCi. "The rapid growth of broadband brings the Internet to NBCi's home court and we look
forward to expanding our NBCi.com broadband portal with more top quality content and
distribution deals."
Also, more than 20 broadband and Digital Subscriber Line providers, cable modem services and
Internet media services have agreed to distribute the new NBCi.com service. Each carrier or
distributor is offering customized versions of NBCi.com, tailored exclusively for their retail
customers and communities.
NBCi also reached a deal with Macromedia Inc. (MACR) which makes Macromedia's Flash the
network's preferred media type for advertising and other interactive content. Macromedia Flash is
the base for NBCi.com's control panel, which allows users to explore various data utilities,
including weather forecasts, financial market summaries and search and directory applications.
Related stories:
? NBCi Enters Pacific Rim with New Joint Venture
? NBCi Snags B2B Destination Go to a printable version of this story
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