DoubleClick Sees No Change In AltaVista Relationship
Wednesday, March 1, 2000 04:13 PM
Mail this article to a friend
NEW YORK (Dow Jones)--DoubleClick Inc. (DCLK, news, msgs) said it sees no change in its
relationship with AltaVista Co. and denied collecting information on titles rented by customers of
Kozmo.com Inc., a New York company that home-delivers rented video, music and food.
The Wall Street Journal said Wednesday that AltaVista and Kozmo.com have distanced themselves
from the Internet advertising firm, in part out of concern about its handling of privacy issues.
The Journal said Internet search-engine company AltaVista has quietly moved to limit the release of
customer information to DoubleClick and other Web companies with which AltaVista has content
partnerships, while Kozmo accelerated steps to end its partnership with DoubleClick.
AltaVista, the Palo Alto, Calif., unit of CMGI Inc., Andover, Mass., (CMGI, news, msgs), accounts for
about 20% of DoubleClick revenue, the Journal said.
DoubleClick said in a press release Wednesday that it supports AltaVista's efforts to protect consumer
privacy and is pleased AltaVista has chosen to include their relationship in its privacy policy.
DoubleClick said Kozmo.com represented $3,579.96, or 0.003% of its fourth quarter system revenue
out of about $114.6 million.
DoubleClick said Kozmo.com decided months ago to no longer accept advertising on their site and
doesn't need an ad service anymore.
DoubleClick shares were recently trading at 80 9/16, down 8 1/4, or 9.3%, on Nasdaq volume of 12.8
million. Average daily volume is 4.6 million.
-Consella A. Lee; Dow Jones Newswires; 201-938-5400
Quote for referenced ticker symbols: CMGI, CPQ, DCLK
¸ 2000 Dow Jones & Company, Inc. All Rights Reserved.
|
