PURE announces rollout of RMS Technology:
Tuesday March 7, 8:51 am Eastern Time
Company Press Release
Innovative Medical Services Launches Reservoir
Metering System
New Ionization Disinfecting Technology Exhibited at Premier Scientific Conference
ATLANTA--(BW HealthWire)--March 7, 2000--Innovative Medical Services (Nasdaq:PURE - news) today announced it has introduced its new Random Metering System in Atlanta at the 4th Decennial Conference on Nosocomial and Healthcare-Associated Infections.
Every 10 years the Centers for Disease Control and Prevention (CDC) has sponsored an International Conference on Nosocomial Infections in Atlanta. The 1970, 1980, and 1990 conferences helped set the agenda for research and control efforts in the next decade. The 4th Decennial International Conference on Nosocomial and Healthcare-Associated Infections is intended to establish directions in infection control and healthcare epidemiology for the next millennium.
``The response here at the show is overwhelmingly positive,' stated Gunner Lyslo, director, infectious diseases management of Innovative Medical Services. ``The recent national media coverage by CNN and 20/20 as well as regional television coverage by Chicago's ABC and NBC news affiliates regarding the serious ramifications associated with Legionnaires' disease and other water-borne pathogens has had a surprising impact on these infection control professionals. There is a considerable heightened awareness about the role that contaminated water systems play in nosocomial infections.'
Lyslo continued, ``We are also very excited by the response we are having regarding the engineering design of the RMS system. Virtually everyone we are meeting on the floor immediately recognizes the considerable advantages the RMS system has over our competition.'
The Reservoir Metering System (``RMS') is a non-halogen disinfection system that effectively treats large volumes of water with ionic silver compounds. Designed to be a cost effective alternative to the use of halogens (chlorine) for water disinfection in either single pass or re-circulating systems, RMS technology delivers ionic silver using proprietary assayed electrodes. The ions are metered into the process water by dosing pumps based upon flow rates to ensure precise dosage of ions. Generation of the ion concentrate is produced off-line by the RMS without utilizing the process water, enabling the equipment to produce ions more effectively and efficiently than conventional ionization systems.
About Innovative Medical Services
Innovative Medical Services, based in El Cajon, Calif., markets unique water treatment and disinfecting solutions to a broad range of customers, including pharmaceutical, healthcare and consumer markets.
The company's cornerstone products have been water purification, measuring and dispensing technologies used in pharmacies to reconstitute oral antibiotic prescriptions. The company markets proprietary filters for the aforementioned products, thereby gaining another significant source of revenues and cash flow. The company's customer base for its Fillmaster© pharmacy systems includes Wal-Mart (NYSE:WMT - news), Walgreens (NYSE:WAG - news), Albertson's/American Stores, Eckerd, Kroger (NYSE:KR - news), Fred Meyer, Target (NYSE:DH - news), Giant Food Stores (NYSE:AHO - news) and CVS (NYSE:CVS - news).
The company has licensed silver ion water treatment and disinfecting technologies for the healthcare market, including hospitals, clinics, surgical centers, dentists' and doctors' offices and other medical and health related facilities. Innovative Medical Services has also secured rights to market the Axenohl disinfectant technology to the healthcare, food processing, dental, point-of-use and point-of-entry drinking water markets.
The company's Nutripure© line of residential water systems includes the Nutripure© Elite reverse osmosis water system available as either a convenient, compact unit easily installed beneath the sink, or as an attractive countertop appliance requiring no installation. Brand recognition for the Nutripure products is driven by the Nutripure 2000 countertop water filtration system. Nutripure 2000 competes with PURE©, Brita© and Culligan© products. Marketing of Nutripure is supported by consumer targeted, e-commerce advertising campaigns on AOL© (NYSE:AOL - news), Yahoo!© (Nasdaq:YHOO - news) and Lycos© (Nasdaq:LCOS - news). The Company's products can be purchased online from IMS' Yahoo!© Store at stores.yahoo.com/nutripure or from its Web site at www.imspure.com.
Forward-looking statements in this release are made pursuant to the ``safe harbor' provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on current management expectations that involve risks and uncertainties that may result in such expectations not being realized. Potential risks and uncertainties include, but are not limited to, the risks described in filings with the Securities and Exchange Commission.
Contact:
Innovative Medical Services
Donna Singer, 619/596-8600
DSinger@imspure.com
or
Global Consultants Inc.
Michael J. Sclafani, 303/541-0970
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