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Technology Stocks : Sunrise Telecom -- SRTI
SRTI 0.0280+115.4%Jan 16 4:00 PM EST

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To: D. K. G. who wrote ()3/10/2000 8:44:00 PM
From: D. K. G.  Read Replies (1) of 10
 
Company Description

We manufacture and market service verification equipment to pre-qualify,
verify and diagnose telecommunications and Internet networks. Our products
offer broad functionality, leading-edge technology and compact size to test the
variety of new digital subscriber line, or DSL, services, fiber optics, cable
TV networks and signaling networks. We design our products to maximize
technicians' effectiveness in the field and to provide realistic network
simulations for equipment manufacturers to test their products. Our customers
include incumbent local exchange carriers, or ILECs, such as Bell Atlantic
Corporation and SBC Communications Inc., competitive local exchange carriers,
or CLECs, such as Covad Communications Group, Inc. and NorthPoint
Communications Group, Inc., and other service providers, network infrastructure
suppliers and installers throughout North America, Latin America, Europe and
the Asia/Pacific region.

According to Ryan Hankin Kent, Inc., the number of DSL lines and cable TV
modems in homes and businesses in the United States and Canada will grow from
2.1 million in 1999 to 24.7 million in 2003. We believe that service
verification products are required for the efficient deployment and maintenance
of broadband networks and that the dramatic growth in broadband service, driven
by the Internet, will accelerate the need for our products. For the year ended
December 31, 1999, our net sales were approximately $61.5 million and our net
income was approximately $10.9 million.

Our service verification products are used for a broad range of
telecommunications transmission and signaling technologies, including:

. DSL. Our new DSL products test the most popular types of DSL service,
including asymmetric DSL, or ADSL, symmetric DSL, or SDSL, high bit-rate
DSL, or HDSL, and ISDN DSL, or IDSL. Our DSL products have accounted for
virtually all of our net sales.

. Cable TV. We recently introduced a new service verification solution for
cable network operators who are converting their analog cable networks
into digital networks capable of providing Internet and voice services.

. Fiber Optics. We recently introduced three new products to verify fiber
optic transmissions in the access network and to analyze services
carried on fiber optics in the central office. Our fiber optic products
allow service providers to verify fiber optic services based on North
American and international transmission standards.

. Signaling. We recently introduced an Internet browser-based remote
testing and surveillance solution for service providers to test and
monitor various and changing signaling protocols.

Our products offer the following key benefits:

. Design Flexibility. We design our products to be flexible and to evolve
as customer needs change. For instance, a flexible design allows the
customer to adapt their SunSet xDSL test set to new DSL services and
applications as network standards evolve, thereby protecting the
customer's investment in the test equipment.

. Customer Driven Features. Each of our products is highly tailored to our
customers' needs. Our marketing engineers continually interact with our
customers during the design process to ensure that our products are the
best available solution for them.

. Handheld Design. Most of our DSL and fiber optic products weigh less
than three pounds and offer handheld convenience. The compact,
lightweight design of these products enable field technicians to access
problems and verify line operation quickly.

. Rapid and Efficient DSL Deployment. Our products allow field and office
technicians to test DSL lines rapidly and efficiently to ensure that
they are properly connected to the central office and that they can
support a specific type and speed of DSL service. In a single device,
our products can be used to pre-qualify facilities for services,
identify the source of problems and verify the proper operation of newly
installed service before handing service over to customers.

. Improved Network Quality and Reliability. Field and office technicians
use our products to diagnose and locate a variety of problems and
degradations in broadband service. This allows service providers to
identify and repair problems and to restore service efficiently. As a
result, our products support our customers' need to provide high quality
and reliable service.

Our objective is to be a leading provider of service verification test
equipment for a broad range of applications within the global
telecommunications industry. The key elements of our strategy are to maintain
our leadership position in DSL service verification equipment, to penetrate the
growing market for verification test equipment for fiber optics and cable TV,
to expand beyond field verification testing into remote testing, alarm and
surveillance and central office testing applications, to continue to expand
internationally, to pursue strategic acquisitions and joint ventures and to
pursue follow-on sales opportunities by continuing to develop and market
hardware modules which can be inserted into the chassis of our service
verification equipment.

We were incorporated in California as Sunrise Telecom, Inc. in October 1991.
Prior to the closing of this offering, we intend to reincorporate as a Delaware
corporation and change our name to Sunrise Telecom Incorporated.
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