(PR NEWSWIRE) Transmedia Asia Pacific, Inc. Announces Acquisition of MonsterB
Transmedia Asia Pacific, Inc. Announces Acquisition of MonsterBook.com, Inc.
MonsterBook Provides the Internet's First Online and Printed e-Business
Directory to Over 1.3 Million Users
NEW YORK, LONDON and SAN FRANCISCO, March 14 /PRNewswire/ -- Transmedia
Asia Pacific, Inc. (Nasdaq: MBTA) has agreed to acquire MonsterBook.com, Inc.,
a leading U.S. provider of printed and online business-to-business and
business-to-consumer Internet e-business directories with over 1.3 million
users worldwide, for an undisclosed sum.
MonsterBook.com provides the web's only free, printed directory of
e-Business websites as well as an online directory at
monsterbook.com . MonsterBook has over 1,500 e-Businesses paying
for advertising space within the directory and the first edition, issued in
October 1999, has over 4,000 e-Business listings in total. The MonsterBook
e-Business client base ranges from small independent e-tailers to large
corporations such as Lucent Technologies, Earthlink, MTV, Fox Sports, Gateway
Computer and DrugStore.com. MonsterBook distributes the printed directory
free of charge to consumers who request a copy through its website.
Grant White, Chief Executive Officer of Transmedia Asia Pacific commented,
"MonsterBook provides a tremendous strategic fit for Transmedia Asia Pacific.
MonsterBook's model of providing a vehicle for e-Businesses to reach a mass
consumer base and conversely for consumers to easily locate products they are
looking for on the web, complements Transmedia Asia Pacific's global strategy
perfectly. This acquisition provides access to over 4,000 existing e-tailers
in the U.S. market and MonsterBook's database of over 1.3 million online
users. We view this as a tremendous platform to cross market our other member
benefit programs and broaden our global member-based shopping network."
"As Transmedia has over 75,000 affiliated merchants in 28 countries and 9
million members, we believe the MonsterBook model will roll-out effectively
across our expanding international platform. The company intends to
aggressively expand the MonsterBook user base both in the United States and
Internationally," he added.
William McKee, Founder and CEO of MonsterBook.com stated,
"MonsterBook.com's mission has always been to make the benefits of e-Commerce
easily available to individuals and businesses. Gaining real exposure to a
targeted group of consumers is the number one challenge facing every business
in the Internet age. MonsterBook.com, as an integral part of Transmedia Asia
Pacific, will enable Transmedia-Asia Pacific to achieve a leading position
Internationally in the role of connecting businesses to businesses and
businesses to consumers on the Internet."
The Companies are providers of customized membership and co-branded
affinity programs to companies and associations worldwide. To help clients
enhance consumer loyalty and offer additional value-added services, the
Companies deliver an extensive range of co-branded member discounted products
and services through traditional and web based channels. Products include
shopping, travel, recreation, dining, Internet access, telephony and
healthcare along with directory and helpline services. In addition, through
their DBS subsidiary, the Companies are preferred direct marketers of DirecTV
in the United States.
On December 28, 1999, Transmedia Asia Pacific, Inc. and Transmedia Europe,
Inc. agreed to merge. The Transaction is subject to a number of conditions,
including shareholder approval.
Forward-looking statements in this release are made pursuant to the "safe
harbor" provisions of the Private Securities Litigation Reform Act of 1995.
Investors are cautioned that such forward looking statements involve risks and
uncertainties, including without limitation the approvals referred to above,
continued acceptance of the companies' existing and new products,
technological changes, the companies' dependence upon third party suppliers,
intellectual property rights and other risks detailed from time to time in the
companies' periodic reports filed with the Securities and Exchange Commission.
SOURCE Transmedia Asia Pacific, Inc.
-0- 03/14/2000
/CONTACT: Grant White of Transmedia Asia Pacific, +44-171-930-0706/
/Web site: monsterbook.com
(MBTA)
CO: Transmedia Asia Pacific, Inc.; Transmedia Europe, Inc.;
MonsterBook.com, Inc.
(PR NEWSWIRE) Transmedia Asia Pacific, Inc. Announces Acquisition of MonsterB
Transmedia Asia Pacific, Inc. Announces Acquisition of MonsterBook.com, Inc.
MonsterBook Provides the Internet's First Online and Printed e-Business
Directory to Over 1.3 Million Users
NEW YORK, LONDON and SAN FRANCISCO, March 14 /PRNewswire/ -- Transmedia
Asia Pacific, Inc. (Nasdaq: MBTA) has agreed to acquire MonsterBook.com, Inc.,
a leading U.S. provider of printed and online business-to-business and
business-to-consumer Internet e-business directories with over 1.3 million
users worldwide, for an undisclosed sum.
MonsterBook.com provides the web's only free, printed directory of
e-Business websites as well as an online directory at
monsterbook.com . MonsterBook has over 1,500 e-Businesses paying
for advertising space within the directory and the first edition, issued in
October 1999, has over 4,000 e-Business listings in total. The MonsterBook
e-Business client base ranges from small independent e-tailers to large
corporations such as Lucent Technologies, Earthlink, MTV, Fox Sports, Gateway
Computer and DrugStore.com. MonsterBook distributes the printed directory
free of charge to consumers who request a copy through its website.
Grant White, Chief Executive Officer of Transmedia Asia Pacific commented,
"MonsterBook provides a tremendous strategic fit for Transmedia Asia Pacific.
MonsterBook's model of providing a vehicle for e-Businesses to reach a mass
consumer base and conversely for consumers to easily locate products they are
looking for on the web, complements Transmedia Asia Pacific's global strategy
perfectly. This acquisition provides access to over 4,000 existing e-tailers
in the U.S. market and MonsterBook's database of over 1.3 million online
users. We view this as a tremendous platform to cross market our other member
benefit programs and broaden our global member-based shopping network."
"As Transmedia has over 75,000 affiliated merchants in 28 countries and 9
million members, we believe the MonsterBook model will roll-out effectively
across our expanding international platform. The company intends to
aggressively expand the MonsterBook user base both in the United States and
Internationally," he added.
William McKee, Founder and CEO of MonsterBook.com stated,
"MonsterBook.com's mission has always been to make the benefits of e-Commerce
easily available to individuals and businesses. Gaining real exposure to a
targeted group of consumers is the number one challenge facing every business
in the Internet age. MonsterBook.com, as an integral part of Transmedia Asia
Pacific, will enable Transmedia-Asia Pacific to achieve a leading position
Internationally in the role of connecting businesses to businesses and
businesses to consumers on the Internet."
The Companies are providers of customized membership and co-branded
affinity programs to companies and associations worldwide. To help clients
enhance consumer loyalty and offer additional value-added services, the
Companies deliver an extensive range of co-branded member discounted products
and services through traditional and web based channels. Products include
shopping, travel, recreation, dining, Internet access, telephony and
healthcare along with directory and helpline services. In addition, through
their DBS subsidiary, the Companies are preferred direct marketers of DirecTV
in the United States.
On December 28, 1999, Transmedia Asia Pacific, Inc. and Transmedia Europe,
Inc. agreed to merge. The Transaction is subject to a number of conditions,
including shareholder approval.
Forward-looking statements in this release are made pursuant to the "safe
harbor" provisions of the Private Securities Litigation Reform Act of 1995.
Investors are cautioned that such forward looking statements involve risks and
uncertainties, including without limitation the approvals referred to above,
continued acceptance of the companies' existing and new products,
technological changes, the companies' dependence upon third party suppliers,
intellectual property rights and other risks detailed from time to time in the
companies' periodic reports filed with the Securities and Exchange Commission.
SOURCE Transmedia Asia Pacific, Inc.
-0- 03/14/2000
/CONTACT: Grant White of Transmedia Asia Pacific, +44-171-930-0706/
/Web site: monsterbook.com
(MBTA)
CO: Transmedia Asia Pacific, Inc.; Transmedia Europe, Inc.;
MonsterBook.com, Inc.
ST: New York, England, California
IN: MLM PUB
SU: TNM
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