Thursday March 16, 7:30 am Eastern Time
Company Press Release
JVWeb Adds Another iHomeLine Station: Richmond, Va's Flagship AM to Beef Up Coverage in East
HOUSTON--(BUSINESS WIRE)--March 16, 2000--JVWeb, Inc. (OTCBB: JVWB - news, JVWBW - news) JVWeb's previously announced joint venture, iHomeLine, is pleased to announce the addition of its newest iHomeLine station: Richmond, Virginia's AM 1140 WRVA. Richmond's flagship station reaches almost one million people in the Northern Virginia corridor during the day and 38 states in the evening. This agreement dramatically increases the reach that iHomeLine advertisers cast when using JVWeb's integrated sponsorship of www.ihomeline.com and the HomeLine Talk Radio Show. The following table outlines the balanced demographics that JV has acquired for its iHomeLine advertisers with the addition of the Richmond market:
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Category Richmond
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Male/Female 47%/53%
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Average Age 45-55
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Income Average $60x-100x
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College
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Education +: 53%
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As previously stated, the combined iHomeLine radio and webcast is now reaching over five million listeners, with over 100,000 visitors to the website in its first month. With the addition of Richmond, this brings the number of major cities in which the HomeLine Talk Radio Show can be heard to five: Richmond, Stamford, Jacksonville, Houston and Norwalk, plus, of course, at www.iHomeLine.com.
Greg Micek, CEO of JVWeb commented on the transaction by providing a revenue recap, ``The partial list of advertisers who have already joined the site and radio program sponsorship has resulted in gross revenues for iHomeLine exceeding $120,000 in annualized dollars from iHomeLine's mid-January kickoff through the end of February, 2000. In March, we have received indications of interest from first tier advertisers who are interested in purchasing an integrated sponsorship. Each day, JVWeb gets a step closer toward offering iHomeLine on a national scale and tapping into a lucrative national advertising base that will greatly benefit our core base of niche advertisers in local markets. We cordially invite all of our shareholders to view our newly minted flash presentation that details our strategy by visiting jvweb.com.'
Rob Van Ripper, General Manager of WRVA 1140 AM in Richmond, added, ``With WRVA and its 50,000 watts of clear channel power, iHomeLine gets the most powerful AM station in Virginia. By adding Jim Neidner's iHomeLine home improvement program, we give our special interest listeners a second-to-none lineup that includes gardening, herbal pharmacy, computer training, healthy living and medical advice. Our station is a great buy for iHomeLine advertisers because we reach over 150,000 different people age 12 and over, and 30% of our listeners have liquid assets of $100,000. So, clearly, this agreement is a net win for both parties, and we look forward to this relationship for years to come.'
JVWeb believes it is the first rich media vendor to offer 1) the advertiser with multiple-platform (radio & Internet) advertising, 2) major assistance in obtaining further banner exchange, multimedia ad revenue and 3) the ability for the advertiser to obtain customized positioning space within all HomeLine productions from one vendor at one price. Advertisers who are interested in this kind of value for their advertising dollars are encouraged to contact Mr. Gooley at (713) 622-9287 x17.
iHomeLine.com is a 50/50 joint venture with Jim Neidner, an award winning homebuilder, remodeling specialist and radio talk show personality. With over 4000 pages of information, more than 50 targeted information areas, and access to over 3 million radio listeners and visitors, this site is structured to quickly become America's primary resource website for home improvement.
Future plans include integrating Jim Neidner's radio talk show, Repair Talk, as a dual live webcast and radio broadcast. Repair Talk can presently be heard on Sunday mornings from 10:00 to 11:00 a.m. on the Clear Channel's Houston affiliated radio station, KPRC. The website will serve as an additional resource for Jim Neidner's expertise. Among the features the site has to offer is access to Jim Neidner's professional advice through the message boards that will be available on various home improvement topics, managed by Jim Neidner
ABOUT JVWeb
JVWeb pursues electronic commerce opportunities over the Internet. The Company's objective is to build strategic Internet services for two primary uses: 1) to offer products, services and advertising through joint ventures with established businesses and 2) to offer its services on a fee basis for clients. JVWEB provides the technical, web marketing and Internet business expertise while the established businesses provide the products and services offered and the related business acumen. For more information concerning JVWeb, please visit the Company's website at www.jvweb.com.
SAFE HARBOR STATEMENT
Except for historical information, the matters set forth herein which are forward-looking statements involve certain risks and uncertainties that could cause actual results to differ. Potential risks and uncertainties include, but are not limited to, the level of business and consumer spending for computer software, the market acceptance and amount of sales of the Company's products, the extent that the Company's direct marketing operations achieve a satisfactory response rates, the ability of the Company to obtain sufficient supplies of marketable products, the competitive environment with the computer software and direct mail industries, the Company's ability to raise additional capital, the extent and cost-effectiveness with which the Company is able to develop, acquire or license marketable products, and the market acceptance and successful technical and economic implementation of the Company's Internet programs. Investors are directed to consider other risks and uncertainties in documents filed by the Company with the Securities and Exchange Commission.
Contact:
Equity Communications, New York
Robert Schechter, President 212/499-6809 |
