SECX NEWS:
Tuesday March 21, 10:56 am Eastern Time
Company Press Release
SED International do Brazil to Distribute Xerox
ATLANTA--(BUSINESS WIRE)--March 21, 2000--SED International, Inc. (NASDAQ:SECX - news) announced today that SED International do Brazil has entered into a relationship with Xerox. Under the terms of this agreement, SED International do Brazil will distribute the entire line of Xerox products, including printers with solid wax technology, monochrome laser printers and high performance copiers, enhancing the alternatives for the distribution channel composed by a network of about five thousand resellers, VARs and retailers.
``Xerox is one of the most traditional and well known names in the technology industry known for quality and reliability,' said Ronell Rivera, President of SED International do Brazil and SED Latin America Division. This relationship strengthens our leadership in our printer division. With the addition of Xerox as a new business partner, SED Brazil will focus in intensifying their market share by offering more compelling solutions to fulfill our customers' needs. We add value to the Xerox and customer relationships by training high-end specialized resellers and thus enhancing our customer's solution offerings,`` added Rivera.
``This partnership represents the perfect alliance,' said Mauricio B. Santori, Director of Channel Sales Operations of Xerox Brazil. ``SED has a tremendous know-how in printers' distribution and is the main distributor of Tektronix in the country and owns a strong market share in Apple products which is a very attractive market for us.' To show the business potential, he explained, ``It is important to say that Xerox sold about 23 thousand printers in 1999 and their goal is to reach 35 thousand this year. We feel so confident in SED's technical and sales power that we expect that they would be responsible for 50% of these sales,' added Santori.
SED International do Brazil is one of the major micro computing and telecommunications products distributors in Brazil, with about seven thousand authorized resellers; among them, resellers, VARs, integrators, retailers and big department stores. Products and services from more than 40 software, personal computers and peripherals, networking, data communication and mobile telephony manufacturers are offered in the Brazilian market.
SED International, Inc. is an international distributor of microcomputer and wireless communications products and services to value-added resellers and retailers throughout the United States and Latin America. SED International's product lines include personal computers, application software, printers and other computer peripherals, networking products as well as wireless telephone products and accessories including WireStyle(TM). SED International offers a broad inventory of more than 3,500 products from approximately 100 market-leading vendors. With a sales and distribution center in its Atlanta, Ga. headquarters as well as in City of Industry, Calif.; a satellite sales office in Carlsbad, Calif; a sales office, distribution center and export facility in Miami, Fla.; and an additional sales and distribution center in Bogota, Colombia, through its subsidiary SED International de Colombia Ltda., SED International continues to expand to a reaching growing global market. SED International has also further enhanced its market presence in Latin America through SED International do Brazil Ltda., its subsidiary in Sao Paulo, Brazil, and the recent acquisition of Intermaco S.R.L. in Buenos Aires, Argentina.
The matters discussed herein contain certain forward-looking statements that represent the Company's expectations or beliefs, including, but not limited to, statements concerning future revenues and future business plans and non-historical Year 2000 information. When used by or on behalf of the Company, the words ``may,' ``could,' ``should,' ``would,' ``believe,' ``anticipate,' ``estimate,' ``intend,' ``plan' and similar expressions are intended to identify forward-looking statements. These statements by their nature involve substantial risks and uncertainties, certain of which are beyond the Company's control. The Company cautions that various factors, including the factors described under the captions ``Risk Factors' and ``Management's Discussion and Analysis of Financial Condition and Results of Operations' contained in the Company's Registration Statement on Form S-3 (SEC File No. 333-35069) as well as general economic conditions and industry trends, foreign currency fluctuations, the level of acquisition opportunities available to the Company and the Company's ability to negotiate the terms of such acquisitions on a favorable basis, a dependence upon and/or loss of key vendors or customers, the transition to indirect distribution relationships for some products, the loss of strategic product shipping relationships, customer demand, product availability, competition (including pricing and availability), concentrations of credit risks, distribution efficiencies, capacity constraints and technological difficulties could cause actual results or outcomes to differ materially from those expressed in any forward-looking statements of the Company made by or on behalf of the Company. The Company undertakes no obligation to update any forward-looking statement.
--------------------------------------------------------------------------------
Contact:
SED International, Inc., Atlanta
Mark Diamond, 770/491-8962
Fax(770)938-2814 |
