Web On Hand -- Tiny, handheld Web-access devices are set to invade the business theater Source URL: techweb.com March 20, 2000, Issue: 1606 Section: Technology
Jan Stafford
An insurgency is in the air, or on the airwaves, and the guerrillas are armed with Web phones. Their mission is to make an army of Internet-enabled cell phone/PDA hybrid devices bona fide components of enterprise applications.
Don't scoff, solutions providers: This time around, handheld clients have the end-user support, carrier infrastructure and the technology to truly revolutionize network communications.
"Wireless clients are the coming thing," says Roger Kay, an analyst for Framingham, Mass.-based International Data Corp. "While corporations are more conservative than consumers and small businesses to adapt to new technologies, it's just a question of when, not if."
Those who believe this battle will fizzle out have been holed up in their bunkers too long. The new generation of handheld wireless clients won't be wacky gizmos pushed only by consumer-oriented vendors anymore. The enterprise computing industry's big guns-such as IBM Corp., Microsoft Corp. and Oracle Corp.-are building an arsenal of new wireless clients, architectures and applications. Sure, part of this movement is a landgrab by traditional B2B vendors that want a piece of the consumer e-commerce market. But all agree their sights are not set on just the consumer market.
It's a Wireless World
In the corporate marketplace, there is a "huge pent-up demand for extending applications out to wireless devices" such as PDA-Web phone hybrids, says Denise Lahey, CEO of OracleMobile, Redwood Shores, Calif., a wholly owned subsidiary of Oracle. Let's face it, she notes, laptops are cumbersome to carry. "There are 400 million wireless devices in use today, but there will be 1 billion in use by 2003," she says. "We believe that wireless-device access to the Internet and enterprise applications will exceed PC access in the next year or so."
Corporations are already enlisting. For example, a supplier can now access auctions on the Oracle/Ford Auto Exchange through a wireless device like a cell phone. "Bidding on the auctions is very competitive and is confined to a tight time frame," says Lahey. "So, you can be at your mother's birthday party or at dinner, get notification that you can now bid or increase your bid," and do it on the spot.
Savvy integration companies, including CAP Gemini in Europe, are already enabling enterprise information without wires. AT&T Wireless has worked with ISVs and solutions providers to develop fleet management and courier dispatch systems. Some integrators are in the development phase. For instance, OMI International Inc., Dallas, is developing Internet-based cell phone and pager systems to help workers find and deliver needed equipment in a facility.
Still not convinced that handheld wireless devices are enterprise-ready? Well, Web phones/PDAs may have a way to go, but most insiders expect this to be the year they make the corporate grade. (See "Bluetooth Takes a Bite," above, for some recent moves in the wireless client arena.)
Setting Standards
Despite the positive indicators, there are obvious obstacles in the path of handheld wireless clients. "Bandwidth, keyboard and screen size, high carrier costs, battery life and processing power are drawbacks of palm-sized mobile client devices," says Vic Mojo, e-strategy group managing director for Technology and Business Integrators, New York.
Standards battles-between Palm OS, Microsoft CE and others-and the diversity of device form factors pose problems for solutions providers. "These devices are being e-enabled without a foundation of best practices and standards," says Mojo. "There will be some tough integration challenges."
There's a crying need for killer corporate horizontal apps that will set the market on fire, analysts say. Most business applications today are vertical-specific.
"The business apps are coming soon," says Greg Richardson, vice president of professional services at Wireless Knowledge, San Diego. His company is working behind closed doors with ISVs who are developing business-process applications for technical field service, time and expense reporting, contracts, product ordering and vertical markets. "You're going to see some exciting things toward the end of this year," says Richardson.
The Bluetooth spec will drive development of new wireless applications for businesses, says Tim Scannell, an analyst for Mobile Insights, a market researcher in Mountain View, Calif. (See "True Blue," below.) "These apps will do more than cut the cable," he says. "They will make these devices a true extension of the corporate information resources."
Solutions providers have a "great opportunity to write customized applets for portable devices," says Cal Kenney, director of business development for Acer America's Consumer Products Division. Once corporate data is in a Web format, vendors and analysts advise solutions providers to get informed about PDAs and Web phones and start exploring ways to extend their enterprise and e-business apps to wireless clients. "There will be lots of integration and application development opportunities," says Kay.
Of course, there's no way that the Web phone is going to deliver the full capabilities of a notebook PC anytime soon. Then again, many business-critical tasks done by road warriors simply require a gateway device to intranet, Internet and enterprise data. Once insinuated into the enterprise system, the role of Web phones is destined to increase.
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The True Blue Promise
You're running through the airport, late. You're not worried that your seat is going to be sold, however, because your Bluetooth-enabled PDA has automatically communicated your presence to the Bluetooth-enabled device at your flight's gate.
That's the promise of Bluetooth wireless technology. This specification sets a standard for small form-factor, low-cost radio communication between wireless-enabled devices-such as cell phones and notebook PCs-and also gives them connectivity to the Internet. It is backed by the Bluetooth Special Interest Group, which includes Ericsson, IBM Corp., Intel Corp., Lucent Technologies, Microsoft Corp., Motorola Inc. and 3Com Corp. More than 1,300 companies have signed on to support and/or create products using the Bluetooth spec.
Bluetooth has its advantages and disadvantages. It gets rid of cabling and links office devices; when a user with a Bluetooth-enabled palm PC walks into an office, it will sync up with Bluetooth-enabled devices installed there, from faxes to printers. But Bluetooth is very limited in geography, with a 10-meter range. A 100-meter spec is due this year.-J.S.
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