Newbridge Networks Launches New Online Partner Support Network: Newbridge(r) Partner Network strengthens relationships with world-wide channel
MARCH 23, 2000 KANATA, ONTARIO--Newbridge Networks (NYSE:NN; TSE:NNC) today launched a new web-based support tool for its 200 world-wide Partners. The Newbridge Partner Network will provide real-time online sales, marketing and technical support to resellers offering Newbridge high-end networking solutions.
The launch creates a framework for future channel initiatives as Newbridge aims to build on its close relationship with international Partners. The network will ensure fast access to the latest marketing collateral, sales and support information and ordering processes.
Commenting on the launch, David Gillespie, director of eCommerce, Newbridge Networks said: "Our aim is to create a virtual organisation combining the customer knowledge and reach that our Partners provide with the excellent products and support that Newbridge offers. Via the Internet, we are integrating our Partners more closely into the company and offering support to this vitally important part of the business. It is a firm indication of our long term commitment to Newbridge Partners."
The Newbridge Partners Network is the first stage of an ongoing programme to streamline and tailor relationships between Newbridge and the channel. A focus on training and development will ensure that all Partners working with Newbridge can offer customers complete pre and post sales service and support.
Newbridge Networks designs, manufactures, markets and services wide area networking solutions for service providers in more than 100 countries. On February 23, 2000, Newbridge entered into a definitive agreement to be acquired by Alcatel, a world leader in end-to-end voice and data communications solutions systems. Alcatel's leadership in broadband access combined with the Newbridge leadership in ATM / MPLS / IP switched routing will make it one of the top players in the next-generation networking market with complete, end-to-end communication solutions. Newbridge current customers include the world's 350 largest telecommunications service providers. The Company employs more than 6,000 people on six continents. News and information are available at www.newbridge.com |