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Technology Stocks : Novell (NOVL) dirt cheap, good buy?

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To: Paul Fiondella who wrote (30841)3/27/2000 11:25:00 PM
From: ToySoldier  Read Replies (1) of 42771
 
DENIM! Now I can finally say it out loud.

I really like this architecture - not because it is such a unique and revolutionary new architecture - BUT - because Novell's marketing team has developed a name, architecture, and blueprint that applies a simple synergy to all the products Novell has been developing. Its an architecture that is relatively easy to understand to even CIO, CEO, CxOs.

Also, the name is easy to remember and symbolic. As Steve mentioned last week, Novell's DENIM is like the real fabric: its a tough fabric (like Novell's network infrastructure), strongly meshed, has been around for a very long time (survived many ages), and can be used in many fashions.

They needed a message that was concise and could be easily understood by the industry customer base. It made sense to me. Now I want to see how they get the DENIM message out and get the industry ears to actually listen to Steve and his team.

I also hope that Steve gave all of you at Brainshare his Jacuzzi example to the problems of Novell Marketing. It really hits home the reality of what Novell's challenge is (and was quite an amusing analogy).

Cheers to all of you at Brainshare!

Toy
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