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Strategies & Market Trends : Cents and Sensibility - Kimberly and Friends' Consortium

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To: taffard who wrote (89903)3/29/2000 8:22:00 AM
From: marquis103  Read Replies (2) of 108040
 
PLRX. News FWIW. Russ

Wednesday March 29, 7:01 am Eastern Time

Company Press Release

SOURCE: PlanetRx.com, Inc.

PlanetRx.com Is First E-Commerce Site to Offer
Mobile Product Scanning Technology for Consumers

Handheld ScanCart(TM) Scanning Device Frees Consumers From the Keyboard

SOUTH SAN FRANCISCO, Calif., March 29 /PRNewswire/ -- PlanetRx.com (Nasdaq: PLRX - news; www.PlanetRx.com), a leading Internet healthcare destination for commerce, content, and community, today launched ScanCart(TM) Shopping, bringing handheld e-shopping to the consumer's medicine cabinet.

With ScanCart(TM), PlanetRx.com becomes the first and only e-commerce site to offer scanner functionalities that enable
customers to scan bar codes of products that are available on PlanetRx.com, and then upload the products for purchase from the website. Customers can scan the items from wherever they choose -- home, office -- anywhere they have access to the products they wish to order from PlanetRx.com.

``At PlanetRx.com, we're always looking for ways to make life better for our customers, including ensuring the best possible shopping experience online,' said William J. Razzouk, CEO of PlanetRx.com. ``By offering ScanCart(TM) Shopping we have married the physical shopping experience with the virtual shopping experience which saves our customers time when shopping online.'

ScanCart(TM) is the first e-commerce implementation where consumers and businesses can purchase health and wellness
products over the Internet with scanner technology. ScanCart(TM) Shopping allows PlanetRx.com customers to use the CS 2000, an intuitive keyfob-shaped bar-code scanner from Symbol Technologies, to streamline the online shopping process. Rather than having to navigate through product categories and product lists, consumers scan bar codes of their favorite products, and simply download that information to their computer. In one step, the customer's PlanetRx.com shopping cart automatically fills with the scanned products, and with the click of a button, the customer's order is placed.

The ScanCart(TM) Shopping service is easy to install on the average home PC. Currently, PlanetRx.com is offering
ScanCart(TM) Shopping service to purchase over-the-counter health and beauty products. When the customer completes the
check out process, the products are shipped immediately. Currently the CS 2000 consumer scanner is available exclusively through the PlanetRx.com website.

``Mobile computing and scanning appliances from Symbol Technologies are playing a crucial role in the back end of
e-commerce, allowing e-tailers to streamline their fulfillment and delivery operations,' said Ron Goldman, senior vice president and general manager of mobile computing systems for Symbol Technologies. ``With the Symbol CS 2000 and other information appliances, we're bringing the benefits of scanning technology to the consumer end of e-commerce.'

To create the ScanCart(TM) technology, PlanetRx.com engineers incorporated leading-edge technologies from JavaSoft, RSA Security, and Symbol Technologies to provide a unique and innovative package for shopping over the Internet. Working with Symbol Technologies, designers of the handheld scanner, PlanetRx.com engineers were able to integrate the scanning technology into the PlanetRx.com website. The ScanCart(TM) technology is a historic accomplishment, as no other company has been able to offer the convenient combination of scanning technology and e-commerce.

ScanCart(TM) is now available for immediate use by current and future PlanetRx.com customers.

About PlanetRx.com

PlanetRx.com, Inc. (www.planetrx.com), a leading Internet healthcare destination for commerce, content, and community,
delivers a convenient, personalized, and informed health and beauty shopping experience. With products ranging from
prescriptions to personal care items to the latest medical information, PlanetRx.com gives consumers the ability to manage their own healthcare in a convenient and secure environment. PlanetRx.com is one of four online pharmacies to have received the Verified Internet Pharmacy Practice Sites (VIPPS) seal of approval from The National Association of Boards of Pharmacy (NABP). Headquartered in South San Francisco, Calif., the company operates its own pharmacy and distribution center, in Memphis, Tenn., to ensure the highest quality customer care.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: The statements contained in this press release that are not purely historical are forward-looking statements within the meaning of Section 21E of the Securities and Exchange Act of 1934, as amended, including statements regarding PlanetRx.com's expectations, beliefs, intentions, or strategies regarding the future. All forward-looking statements included in this document are based upon information available to PlanetRx.com as of the date hereof, and PlanetRx.com assumes no obligation to update any such forward-looking statements. Forward-looking statements involve risks and uncertainties, which could cause actual results to differ materially from those projected. These and other risks relating to PlanetRx.com's business are set forth in PlanetRx.com's Form S-1, as
amended and filed with the Securities and Exchange Commission on July 8, 1999, and the other reports filed from time to time with the Securities and Exchange Commission. Nothing can or should be inferred about PlanetRx.com's future revenues or financial results from the information contained in this press release. The accompanying condensed consolidated statements of operations and balance sheets are an integral part of this announcement.

About Symbol Technologies

Symbol Technologies, Inc., winner of this year's National Medal of Technology, is a global leader in wireless- and
Internet-based mobile data transaction systems and services. Symbol provides its customers unique value with innovative
solutions utilizing application-specific information appliances, data and voice wireless networks, and bar code and data-capture scanning. Symbol and its global network of business partners provide LAN and WAN mobility solutions from the enterprise to e-commerce for industries including retail, transportation and distribution logistics, manufacturing, parcel and postal delivery, healthcare, education, and hospitality. Symbol's broad range of information appliances is in use by business and consumers
from the factory, to the office, to the home. Information is available from Symbol at www.symbol.com and 800-722-6234.

CONTACT: Ruben Osorio of Niehaus Ryan Wong, Inc., 650-827-7039, or ruben@nrwpr.com, for PlanetRx.com, Inc.

SOURCE: PlanetRx.com, Inc.
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