WDC/Sandisk Corporation Message Board

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Technology Stocks : WDC/Sandisk Corporation

WDC 157.11

-5.4%

Nov 13 3:59 PM EST

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To: Ausdauer who wrote (9919)	3/30/2000 1:44:00 AM
From: Rocky Reid	Read Replies (1) of 60323

>>I am not saying "blow the budget" on advertising. << Neither am I. I personally know of several professional web designers who could come up with a website 100 times better than Sandisk's present one for probably a lot less than their present ad firm. Mass-advertising at this point would be pointless and a waste, but strategic ads- a page ad in PC World magazine every so often just to get the name "Sandisk" out there into the public. Very few tech-savvy people i know even heard of Sandisk before, or what they do. Any magazine ad for Sandisk should have pictures of the devices CF is used in along with captions such as: "Digital Film for you Digital Camera" "Removable Storage for your PocketPC" "Digital tape for your MP3 player" No big expense is advertisiing is wanted. Just a little name-building so when supply meets demand, Sandisk has the instant recognition that nothing is as good as Sandisk brand CF. -Rocky "Sandisk- The World in the Palm of Your Hand" (I'll wretch if all of a sudden next week I hear Lexar using this one.) I DO NOT want Sandisk to continue using this one: "Sandisk- the Stealth Company"

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