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Technology Stocks : DRIV (DIGITAL RIVER). Get in on internet IPO.

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To: uthabros who wrote (2912)4/1/2000 2:22:00 PM
From: M. Frank Greiffenstein  Read Replies (1) of 3198
 
I do not think BYND is dead. But they have to make up their mind on what they want to do.

They wasted 10s of millions to create a brand name in the b-2-c market, but at the same time they were pursuing the government electronic distribution market. I think government and business software distribution is the way to go for BYND. I will not buy the stock, however.

Self-correction department: Last year I asserted that BYND was winning and DRIV losing. I was 110% wrong. I missed something very obvious. BYND had huge customer attainment costs with their stupid ad campaign, DRIV was managing their marketing costs very well.
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