Stuff, BT developers June Monte Carlo topics:
Pre-Congress Seminar 13th June 2000
bluetoothcongress.com bluetoothcongress.com
Sessions will include: * The Bluetooth Radio * The Bluetooth Baseband * Host Controller Interface * SDP * Bluetooth Testing * The Software Stack * RF Comm * Modules * Development Kits * Access to Bluetooth IP
Registration 9.00 Coffee 11.00 Lunch 13.00 Coffee 15.15 Close 16.30
Day One 14th June 2000 Keynote Session
Exhibition Visit & Distribution of the "Bluetooth Daily" Chairman: Mike Short, Director, International Affairs, BTCellnet, Chairman, Mobile Data Association, Past Chairman, GSM Association 8.45 Chairman's Opening Remarks 8.55 Keynote Address
Bluetooth & Consumer Devices ? Taking advantage of the fusion of Telecom/PC/Consumer Electronics ? Music distribution ? Home entertainment ? Information based amusement ? Computer entertainment Hiroshi Yoshioka, Vice President, Personal IT Network Company, Sony Corporation, Japan
The Rapid Advance of Bluetooth ? Bluetooth 1999 Highlights ? Publication of the Bluetooth Specification in July 1999 ? Introduction of Bluetooth components like baseband and radio chips ? Tremendous public interest at Comdex Fall 1999 and Best Technology award from Byte.com ? 2000 is when the Bluetooth wireless technology really takes off ? Bluetooth products and integrated solutions are expected to launch and become available on the market. ? Interoperability will be the key to making the Bluetooth wireless technology a ubiquitous solution for multiple device connections in the Personal Area Network. ? Aside from device to device connectivity, the Bluetooth technology will begin to deliver on the promise of enabling mobile devices with Anytime Anywhere access to things like the Internet and corporate networks. Simon Ellis, Bluetooth Marketing Manager Intel, USA & Chairman, Bluetooth Marketing Group, Bluetooth Special Interest Group
The Omnipresent Internet Node ? The vision of Personal Area Networking is a world where devices communicate easily with each other and with the Internet. ? In a Personal Area Network, devices can share capabilities and work as a team, enhancing their value to the consumer. ? Transaction-based applications and delivery of Internet content are the keys to creating value with Personal Area Networking. ? Personal Area Networks can be designed transport-agnostic systems, maximizing the number of addressable client devices ? Many new business models will be created due to the capabilities of Personal Area Networking and Bluetooth. Tony Kobrinetz, Vice President and General Manager, Personal Area Networking Division, Motorola, USA
The Power of Bluetooth for Mobile Handsets ? Background ? Market, volumes, growth and mayor trends ? Today's and future user scenarios with Bluetooth enabled handsets ? Voice - the killer application for data, wireless headsets ? Always Internet connected, how does usage change? ? The phone, e-commerce and the information kiosk concept ? Wireless anywhere printing Orjan Johansson, Bluetooth Program Manager, Ericsson, Sweden 10.35 Coffee & Exhibition Visit
The Special Interest Group Promoter Company Roundtable ? How does each of the individual Bluetooth Promoter companies visualise the development of this technology? ? What are the key opportunities and what barriers remain? ? What skills and competencies does each Promoter bring to the Group? ? How has the addition of four new promoter companies strengthened the Group? Steve Parker, Product Line Manager, New Platforms, 3Com Anders Edlund, Bluetooth Marketing Director, Ericsson Peter Lee, Bluetooth Program Manager, IBM Jim Kardach, Principal Engineer, Mobile Communications, Intel Paul Kan, Strategic Marketing Manager, Lucent Dr. Michael Foley, Senior Software Architect, Microsoft Joe Edgerton, Senior Director of Marketing & Business Development, Personal Area Networking Division, Motorola Petri Morko, Bluetooth Marketing Manager, Nokia Dieter Kossessa, Manager, Strategic Marketing Coordination and Solutions, European Marketing - Computer Systems Division, Toshiba Europe 12.10 Consumer Reaction to Advanced Technology An approach to anticipating consumer reaction to advanced technology products ? people are analogue not digital ? understanding whether Bluetooth sits comfortably with: - the consumption occasion - the media reflex - what will people pay for, COMMET - the time and money model Clare Lees, Associate Director, The Henley Centre, UK
Sizing the Bluetooth Market ? How will Bluetooth Gain "critical mass" in the marketplace? ? Comparing market sizing ? The Bluetooth product roadmap ? Threats to Bluetooth? Joyce Putscher, Director of Consumer & Convergence Markets, Cahners In-Stat, USA Richard Duffy, Managing Consultant, The ARC Group, UK Larry Swasey, VP Communications Research, Allied Business Intelligence, USA
A: PC & Laptop Applications
Chairman: Ronald Sperano, Director of Mobile Market Development, IBM 14.30 Bluetooth Computer Usage Models - An Overview ? Usage models and their relationship to profiles ? Usage models ? Common (File transfer, synchronisation, internet bridge, conference table) ? Hidden computing (background synchronisation, audio/video player) ? Future (PC login, remote control) ? Availability ? Summary Dieter Kossessa, Manager, Strategic Marketing Coordination and Solutions, European Marketing - Computer Systems Division, Toshiba Europe 14.50 Bluetooth Enabling Device Synchronisation ? Synchronisation - one of the scenarios driving Bluetooth in devices ? How does Bluetooth ease the synchronisation of devices? ? How does the user control synchronisation? Colin Calder, Chief Executive Officer, Paragon Software, Phone.com 15.15 Recommendations for Design & Usage of PC Wireless Access Recommendations for "Wireless Ready" Mobile Computing, using RF LAN and RF PAN, from the Mobile Advisory Council ? Key hardware issues ? Key software issues ? Usage models ? Application specific concerns Darrell Goff, Manager, Wireless Software Engineering, 3-Com & Board Member Mobile Advisory Council Ian Seacombe, Wireless Technologist, Xircom & Board Member Mobile Advisory Council 15.40 Personal Area Networking ? What is Bluetooth Personal Area Networking (PAN)? ? User Scenarios ? Overview of the Bluetooth PAN profile and protocols ? Bluetooth networking of non-traditional devices ? Device enumeration and control ? How Extended Service Discovery Protocols add value to the network ? Metcalf's law and Bluetooth PAN ? How Bluetooth PAN increases the value of All networks Nick Thomas, Wireless Product Development, Mobile Communications Division, 3Com, USA 16.05 Coffee & Exhibition Visit 16.50 Bluetooth Data Access Points ? Data Access Points - the power to change the communications landscape ? Implementation of Access Points for data and voice. ? Architectures for Access Points for different services ? Ensuring connectivity in the dense Bluetooth environment ? Adding voice telephony to Bluetooth Access Points Nick Hunn, Technical Expert, TDK, UK 17.15 Bluetooth in Printers ? How will Bluetooth support printing? ? Key usage scenarios and opportunities ? Implementing Bluetooth Printers John Waters, Project Manager, Hewlett Packard, UK 17.40 Which Applications Will Drive Bluetooth Acceptance for PCs and Laptops? Liam Quinn, Chief Communication Technology Strategist/Business Development, Dell, USA Cauldwell Crosswy, Principal Member of Technical Staff, Portable Systems Architecture, Compaq, USA 18.20 Close of Session
Gala cocktail evening at Monte Carlo Sporting Club
Bluetooth is a convergence technology. It unites previously disparate fields to create new added value applications. As these disparate fields come together, there is a need for workers in one from each individual technical field to acquaint themselves with the fundamentals of their new partner technologies & fields. The occasional "New to" stream aims to help delegates understand the fundamentals of new technology fields through the use of tutorial lectures and panel sessions.
New to....Radio
9.00 Fundamentals of RF propagation at 2.45 GHz This session aims to help those who have had no previous contact with radio understand the capabilities, benefits and limitation of radio as a communications medium. Topics will include: ? Radio propagation characteristics ? Fade & scatter ? Performance modeling ? Radio in the densely used environment ? Frequency hopping ? Experience from cellular - Multi layer networking Colin Davies, Leader, RF Group, Roke Manor Research, UK 9.45 Questions & Answers
New to....Service Discovery
11.00 Discussion Session: Contrasting & Complimentary Approaches to Service Discovery Rob Pecora, Chairman, Salutation Consortium Salim Abi Ezzi, Manager, Business Development, Universal Plug and Play, Microsoft, USA Brent Miller, Senior Programmer, Pervasive Computing, IBM, Representing the Bluetooth Special Interest Group
New to....Wireless Networking Technologies
This session addresses three technologies which share the 2.45 GHz band, and to a casual observer appear to compete in the same market space as Bluetooth. What are the capabilities and intended markets of these technologies? Do they compete? How do they differ? 14.30 Home RF ? The Home networking market ? Home RF WG organisation ? SWAP feature overview ? Home RF lite Representative, Home RF Working Group 14.55 802.11 ? IEEE 802.11: were are we? ? Application areas: home, public, enterprise, outdoor ? Bluetooth and 802.11: complementary technologies ? Co-existence aspects ? What's beyond 11Mbit/s: 802.11b and H2 ? Voice over IEEE 802.11 Jan Haagh, Senior Product Manager. WaveLAN, Lucent, Netherlands 15.20 DECT ? DECT and Bluetooth - relative capabilities and market positions ? Future potential of DECT in the unlicensed bands ? DECT potential for multimedia and home networking Erik Strinbaek, Technical Director, Kirk Telecom, Denmark 15.45 Discussion Session
Day Three 16th June 2000
Bluetooth is a convergence technology. It unites previously disparate fields to create new added value applications. As these disparate fields come together, there is a need for workers in one from each individual technical field to acquaint themselves with the fundamentals of their new partner technologies & fields. The occasional "New to" stream aims to help delegates understand the fundamentals of new technology fields through the use of tutorial lectures and panel sessions.
New to....Mobile Internet
The Mobile Internet is growing at a huge pace, making fundamental changes to the way information is delivered to the consumer, and Europe is the cradle. What are the new technologies that are driving this change? How is information delivered? What kind of services are enabled? What can be learned for Bluetooth information appliances? 9.00 WAP ? WAP - enabling content delivery to small devices ? WAP - technical overview ? How WAP changes the business model in mobile ? WAP secure transactions ? WAP interoperability Ilkka Tiainen, WDSS Product Marketing Manager, Nokia Networks, Finland 9.35 Questions & Answers 9.45 GPRS An introduction to the General Packet Radio Service. How does this technology enhance GSM, and what are the implications for the use and capabilities of mobile phones? Paulo Barelli, Business Manager for Europe, GPRS Applications Alliance 10.20 Questions & Answers
New to....Speech Recognition
11.15 Bluetooth & Speech Recognition - a Natural Marriage? Patricia McHugh, Director of New Business Development, IBM Voice Systems, USA, & VoiceTIMES Alliance 11.40 Wearable Devices with Speech Recognition Nicolas Beal, Senior Engineer, Conversa, USA 12.15 Marrying Bluetooth to Voice Recognition Roger Matus, Vice President, Dragon Systems, USA Patricia McHugh, Director of New Business Development, IBM Voice Systems, USA & VoiceTIMES Alliance Nicolas Beal, Senior Engineer, Conversa, USA |