Digital Island Announces Integrated Streaming Services Under the Footprint Banner for Richer Interactive e-Business
BUSINESS WIRE - April 10, 2000 07:27
SAN FRANCISCO, Apr 10, 2000 (BUSINESS WIRE) --
Footprint Media Services Add Seamless Ad Insertion, Pay-Per-View and Commerce Transactions to Streaming Events for New Revenue Opportunities
Digital Island, Inc. (NASDAQ: ISLD), a leading Global e-Business Delivery Network, announced today integrated streaming media services under the Footprint(tm) content delivery umbrella, allowing customers to conduct richer Internet commerce.
Digital Island's Footprint Media Services, one of three new content delivery services announced by Digital Island, supports Transactive Multimedia, or the ability to integrate streaming audio and video with seamless ad insertion, pay-per-view features and e-Business transactions. Benefits of transactive multimedia to companies and event sponsors are TV-quality ads without the lag time and buffering typically associated with streaming content. Without interrupting the live event, consumers can now click on an ad, link to a form, and complete a transaction over Digital Island's secure 25-country network, which connects directly to the origin servers.
Digital Island's complete integrated Footprint family of services includes:
-- Footprint Media Services - Digital Island adds value to streaming events through seamless ad insertion, pay-per-view options and e-commerce services. The company also offers studio production, event promotion, syndication, sponsorship and customized marketing options.
-- Footprint Live - In addition to encoding and distributing the
live stream in all major formats via its global network of
more than 1,200 content distributors, Digital Island's
Footprint Live service provides satellite uplink and downlink
of the acquired video signal.
-- Footprint On-Demand - Digital Island will encode digital
content into all major streaming formats and store it on the
Footprint content delivery network for fast and guaranteed
viewing experiences.
-- Footprint - Digital Island caches frequently accessed Web
pages across the Footprint content delivery network, which
seamlessly directs end users to the most-available content
distributor.
"Digital Island's integrated Footprint services are transforming the Internet into a rich, transactional medium," said Tim Wilson, vice president of marketing at Digital Island. "Digital Island's range of production and management capabilities, combined with our high-performance e-Business Delivery Network, lets our customers produce and distribute highly effective live events on the Web to leverage rich media content for meeting their business objectives."
Digital Island(R) is a leading Global e-Business Delivery Network. The company's suite of application services for interactive e-Business allows customers and partners to readily integrate content delivery, hosting and intelligent networking to give the ultimate consumer a superior experience. Strategically located Data Centers in the United States, Europe and Asia are directly connected to leading access service providers in 25 countries. In addition, Digital Island operates a network of more than 1,200 content distributors across the Internet, which improves the performance and reduces the cost of hosting high-volume Web applications in target markets. This network is expected to grow to more than 6,000 content distributors in 350 locations worldwide by the year 2003. Digital Island is headquartered in San Francisco. www.digitalisland.net. |
