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[B] Repeats: Play of the Day: Buy Sunrise Technologies on fundamentals
By Jamie LaReau, Bridge News Chicago--Apr 11--Sunrise Technologies (SNRS) is a bargain-basement buy that could be on the rise soon as it awaits final approval from the Food and Drug Administration for key products sometime this spring, said S&P 500 futures trader Larry Israel. If the FDA follows the advice of its panel and approves Sunrise's vision correction procedure, the stock could climb from the current $7 level to as high as $25 by the end of the year, Israel said. * * * Late last year an FDA optometry panel approved Sunrise's Hyperion laser process, a noninvasive correction procedure for farsighted vision troubles. Israel said the FDA usually granted final approval of such procedures within 6 months of preliminary panel approval, so Sunrise should be approved by June. "If they give it final approval, which they do in most cases, then they have everything ramped up to go to production," he said. "A noninvasive cure for farsightedness involves a big demographic, and it is a much more attractive procedure than an invasive cure for anything." He said Sunrise's procedure was not as expensive as other procedures and if word of mouth spread within 6 months after final FDA approval, the stock should rocket higher. Israel put a stop at 3 to 3 1/2, saying that was the level below the low Sunrise traded after it did not get approved by the FDA panel the first time around. The parameters for Israel's recommendation are as follows:
TARGET STOP Buy 200 shares of Sunrise Technologies (SNRS) 25 3 to 3 1/2 at 7 1/8
If the initial objective for 200 shares is met on Israel's recommendation, the profit would be about $3,575. If the trade is stopped out at 3 1/2, the loss would be $725. Investors interested in tracking progress on Israel's recommendation should use BridgeStation symbol US;SNRS.
Click below for Sunrise chart in analytics Media://Analytics/Pages:Sunrise:/cmd=us;snrs/CH/MA/HZ2/NVO
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Note: Bridge News takes no responsibility for gains or losses on investments based on this report. The risk in trading can be substantial and investors should fully consider whether such trading is suitable in light of their financial condition. End
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Apr-12-2000 11:59 GMT Symbols: US;SNRS Source B BridgeNews Global Markets |