Investor relation Ph# & Extra info!!
SMARTSALES ANNOUNCES KEY STAFF APPOINTMENTS
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Toronto, April 17, 2000 ð SmartSales Inc. (CDNX:SA) announced today that it had made appointments to fill two key staff positions. Natalie Gauthier has been appointed as Marketing Manager for OutSmart, North America and Catherine Hortsing has been appointed as Senior Account Executive for OutSmart for Workgroups, in North America.
Don Parker, President and CEO of SmartSales said "These appointments represent the Companyûs continuing progress in expediting our market development activities for OutSmart in North America. Ms. Gauthierûs prime responsibilities are to position and develop the OutSmart brand, and ensure that every one of the estimated 60 million users of Microsoftûs Outlook, know and understand, the value added by the OutSmart extension. Ms. Gauthierûs credentials include product management experience for one of the leading North American consumer communications companies, where Ms. Gauthier was responsible for product strategy including brand management as well as sales and distribution strategies for the companyûs Canadian brands. In addition, Ms. Gauthier has marketing management experience acquired at Bell Emergis, where she was responsible for managing the product direction for the Bell eCommerce Systems."
"Catherine Hortsing will be one of the three executives responsible for the sales of OutSmart for Workgroups to the SME marketplace in North America," Mr. Parker also said. "We have agreed on an aggressive target and we want to bring the value of OutSmart for Workgroups to the first million and a half small and medium sized enterprises as fast as possible. Ms. Hortsingûs background in sales and marketing management will allow us to begin to unlock revenue streams as we ramp up and complete the development activities for the Enterprise Exchange and hand held device versions of OutSmart."
About SmartSales Inc.
SmartSales develops and distributes leading-edge sales cycle, sales tracking and sales management software that is practical, easy-to-use and economical to buy and implement. SmartSales products are specifically designed to help increase revenue generation for users in the selling channel by enhancing the efficiency and effectiveness of the sales cycle for both sales representatives and corporate managers. SmartSales products effectively combine attributes of both sales force automation software and customer relationship management software in one easy-to-use opportunity management format.
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