4/19/00 - 7 of 10 Companies Favor Palm OS For 2000-1 IT Purchases; WAP Devices Gaining Ground
SAN FRANCISCO, Apr 19, 2000 (BUSINESS WIRE) -- Of companies planning mobile technology purchases in the next two years,
72% favor the Palm OS (operating system), according to the results from a two-month survey by MobileVillage.com, a leading Internet
portal for large corporate IT buyers and solution providers.
Besides being found in all organizers by Palm Computing, Inc., the Palm OS is also found in devices by Handspring, Qualcomm,
Symbol, TRG, and more.
Microsoft's Windows CE operating system was on the purchase list of nearly 3 of 5, or 59% of companies in the survey planning mobile
IT purchases. Windows CE mimics many of the applications in Microsoft@s Windows for the desktop PC. The overlap in figures
indicates that many respondents planned purchases of more than one type of device.
"Part of the reason for the Palm's popularity is that it serves the corporate professional in a wide range of industries for their personal
use at a low cost. However, the $100,000-plus unit sales that are being planned by some of our corporate consulting clients show that
Palm is not the clear winner in the vertical markets. Smartphones and their related enterprise solutions are the hot ticket," says Jon
Covington, CEO of MobileVillage LLC.
True enough, smartphones (PCS or cellular phones which feature access to corporate data and/or Internet content) came in third on the
survey, with 29.5% of survey purchasers choosing them. Mobile devices enabled by WAP (the developing Wireless Application
Protocol) were also very popular for business use, winning over 24.6% of survey purchasers. Since WAP phones are considered
smartphones, the potential additional overlap between these two figures highlights the desire by companies for integration of mobile
data and voice communications.
Other mobile IT purchases named were Symbian-OS devices (6.6% of purchasers), Icras@ Magic Cap OS (3.3%), and a mix of other
devices (i.e. rugged laptops and wireless Ethernet.)
Nearly half (49.4%) of the survey's respondents said that their company plans to buy mobile and wireless technology in the next two
years, while nearly 37.4% planned to sell such technology, and 13.4% said they were not planning purchases.
What Applications are Most Popular?
The survey also asks respondents which applications their projects covered, and how much money they plan to spend. Sales and
marketing applications -- due in part to their cross-industry and horizontal market focus -- were by far the most popular mobile IT
projects planned, with 45.9% of the survey@s purchasers. The utility industry, traditionally reliant on mobile technology for field
operations and service, came in second with 26.2%. Transportation applications took third place with 14.8%, followed closely by
healthcare with 13.1% and public safety with 8.2%.
Other applications mentioned for mobile and wireless purchases were diverse: crisis management, distribution, education, educational
uses, film and video production, financial tracking, futures trading, hospitality sales, infrastructure, IT service, legal documents,
manufacturing, mobile e-commerce, recreation, retail, SOHO, telemetry, warehousing, workforce management, and more.
How Much Money Will Be Spent?
Hundreds of millions of dollars will be spent on mobile and wireless technology by just the survey customer sample alone. Of those
buying technology, 47.5% said they will spend upwards of $50,000, 37.7% will spend $50,000 - $250,000, 6.6% will spend $250,000 to
$1 million, and 3.4% will spend between one and five million dollars.
Companies spending over $1 million each needed sales, marketing and financial services applications, with the utilities, transportation,
healthcare, and public safety applications being added to the list in the $50,000 - $1 million range.
What Mobile Technology Will Be Sold and By Whom?
The percentages of vendors who plan to sell Palm and Windows CE devices were roughly equal, with 57.4% for CE and 53.7% for
Palm. Does this mean that more companies want to buy Palm devices than sell them? Not necessary; Palm devices are available at
many consumer electronics outlets -- a channel not largely represented in the results due to the survey@s targeted enterprise focus.
The percentage of vendors planning to sell smartphones nearly matched the number of purchasers, with 29.6%. However, for other
devices the gap between expected purchasers and expected vendors was fairly large, perhaps indicating insufficient marketing and
education about these devices among corporate customers in the US. For example, while WAP-enabled devices are growing in
popularity with buyers, nearly double the number of vendors planned to sell them, with 42.6% of responding vendors. Similarly, a
relatively large number of vendors (20.4%) plans to sell Symbian devices and 11.1% will sell Magic Cap.
The popularity of WAP-enabled devices should prove heartening for OS manufacturers who are looking to support WAP development.
Designed to work with most handheld and digital wireless devices, WAP is a global communications protocol and application
environment that enables instant access and interaction to data and communications.
Many vendors listed other products they would sell: wireless pagers, mobile access portals, security software, modem and Internet
service, voice systems, and Bluetooth-enabled products. (Bluetooth is a developing protocol which allows short-range wireless,
non-infrared connectivity between differing devices.)
MobileVillage.com will track market developments by posting updated results on this survey at the beginning of every month, and will
also feature new surveys.
To learn more about the survey and other free MobileVillage.com resources, or to become a member free go to:
mobilevillage.com or call us at 1-415/641-2450.
About MobileVillage.com
MobileVillage.com develops new buyers and brings together existing enterprise users, solutions providers, and industry followers to
network, learn, create new solution sets, and speak out on successful and profitable mobile and wireless data projects.
MobileVillage.com features Mobile University(SM) courses, discussion groups, live discussion forums, daily news, hardware and
software stores, tradeshows, a contacts directory, reference library, and more.
Note to editors: MobileVillage.com(R) and Mobile University(SM) are registered service marks of MobileVillage LLC. All other brands
mentioned are registered by their respective companies.
Distributed via COMTEX.
Copyright (C) 2000 Business Wire. All rights reserved.
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CONTACT: MobileVillage.com
Gary Thayer, 415/641-2450 x840
gary@mobilevillage.com
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: INTERNET
COMPUTERS/ELECTRONICS
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