Listing With 7-Eleven Stores
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Delicious Alternative Desserts Ltd. Announces Listing
With 7-Eleven Stores
STONEY CREEK, ONTARIO--Mr. Robert C. Harrison, President of
Delicious Alternative Desserts Ltd. is pleased to announce that
many of our exciting flavours of Ben & Jerry's(R) products as well
as our Cadbury(R) line of ice creams are available to 7-Eleven
shoppers across Canada. We at D.A.D. Ltd. are extremely excited by
this opportunity and look forward to a long and mutually rewarding
relationship with this premier convenience store chain.
7-Eleven Canada, Inc. is also excited about this introduction as
noted by Jim Humphrey, Sales and Marketing Manager for 7-Eleven
Canada, Inc: "Our customers want to find products that are new to
the market place, or new to convenience stores. 7-Eleven Canada,
Inc. is proactive in finding products such as these and ensuring
their customers' needs are met. New products and services such as
the new Ben & Jerry's(R) products differentiate 7-Eleven from
other convenience stores".
Delicious Alternative Desserts Ltd. is a manufacturer and
distributor of Premium and Super Premium ice creams and frozen
desserts under such famous trademarks as Ben & Jerry's(R),
Cadbury's(R) and Stoney Creek.
7-Eleven Canada, Inc., is a part of 7-Eleven Inc., which is the
premier name and largest chain in the convenience retailing
industry. The more than 19,400 7-Elevens located in North America
and 18 other countries and territories throughout the world
generated sales of $27.0 billion in 1999. Approximately 5,700 of
these 7-Elevens are operated or franchised in the United States
and Canada (470+ operated in Canada) by 7-Eleven, Inc. IYG Holding
Company, a wholly owned subsidiary of Ito-Yokado Co.Ltd. and
Seven-Eleven Japan Co. Ltd., has owned a majority interest in
7-Eleven,Inc. since 1991. Seven-Eleven Japan operates over 8,000
7-Eleven stores under an area license agreement. Find out more
about 7-Eleven Inc. on the World Wide Web at www.7-eleven.com.
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