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Technology Stocks : RWD Technologies Inc (RWDT)
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To: DD™ who wrote ()5/1/2000 9:37:00 PM
From: Byron Angel   of 41
 
e-learning

Dain Rauscher Wessels analyst George Sutton recently completed a study of the online learning market: "The Next Internet Platform: Business to Learning (B2L)".

In a recent interview with American City Business Journals, Sutton stated, "We were seeing, six to nine months ago, companies saying, `Do we move forward with an online training system or not?' " "Today they're saying, `Which system are we going to roll forward with?' "

Sutton's study forecasts that online learning will become the next area of explosive Internet growth as the business-to-business and business-to-consumer markets mature.

The study estimates the education market represents a total of $700 billion a year in sales, from which online courses could take a considerable slice.

I don't think that the potential of RWD's e-learning business has gotten much notice yet but eventually this will change. Recent sales of e-learning services to Ford and Proctor & Gamble show the future of this product. RWD can sell e-learning services to their existing customers and in addition they can sell these to new customers who may also be interested in other RWD services. Both Ford and Proctor & Gamble purchased other RWD services in addition to e-learning services. General Motors has also recently purchased e-learning services from RWD. This opens the door for RWD to sell other services to GM.
Byron
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