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Non-Tech : Monetizing Shareholder Ignorance
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To: KeepItSimple who wrote ()5/3/2000 6:19:00 PM
From: John Graybill   of 26
 
"It's the morning after for the 17 dot-coms, both early stage start-ups and publicly traded companies, that shot their multimillion-dollar wads at the Super Bowl last quarter [...] Few of the sites have enjoyed a demonstrable growth in traffic, or can point to any big deals that were nudged into the end zone by Super Bowl advertising."

"In two or three years, we're going to look back and wonder how the hell did a company with $6 million in capital spend half of it in less than two minutes."

salon.com
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