Productopia(SM) Selects Homestore.com, Inc. to Showcase Buying Tips for Consumers
Homestore.com(TM) Further Expands "Shop," "Home Tech," "Remodel," and "Decorate" Tabs through Strategic Alliance with Consumer Product Information Leader
SAN FRANCISCO, May 8 /PRNewswire/ -- Productopia (www.productopia.com), an award-winning consumer product and shopping resource, today announced a strategic alliance with Homestore.com, Inc. (Nasdaq: HOMS - news), the Internet's leading home and real estate-related network, to provide consumer product information to Homestore.com's(TM) portal sites. Productopia's 'Picks and Buying Tips' in more than 500 product categories - as well as links to editorial content on hundreds of other home-related items - will now be easily accessible to the 3.1 million consumers(A) who visit Homestore.com.
Through this agreement, Homestore.com's visitors will benefit from a comprehensive online service to help them make informed buying decisions for home-related products. Now on the Homestore.com(TM) site, consumers will find Productopia merchandise reports, specific brand features and price comparisons on appliances, computers, electronics, home and baby, conveniently located on the shopping, home technology, remodel and maintain, and decorate tabs.
``As a premier online destination for real-estate and the home, Homestore.com provides Productopia with a large network of knowledgeable consumers who need help finding the right products,'' stated Roger Neal, chief executive officer for Productopia.
``Homestore.com is committed to providing consumers with the widest, most convenient selection of home-related products and services available online,'' stated Mike Buckman, president and chief operating officer of Homestore.com, Inc. ``By partnering with Productopia, a superior source of advice and buying strategies for essentials, we are able to provide our visitors with critical new content to help them furnish, decorate, remodel and upgrade their family's home.'' |
