Probably to late, but: Eicon Technology Unveils its New Strategy
MAY 11, 2000 MONTREAL, CANADA--Eicon Technology today unveiled its new business plan. Acknowledging the increasingly competitive market and the resultant pressure on gross margins, Eicon Technology has decided to refocus its operations in order to return to strong sustainable growth. The operational changes, which affect most levels of the Company, carry one common theme: focus, alignment and profitability.
This new strategy will focus Eicon on three distinct markets: the Internet Access market, the Unified Messaging market and the "Design-in" markets. In the short term, Eicon is committing additional resources to obtaining market recognition as a major player in the US DSL market. As the European market evolves, Eicon further intends to leverage its current leadership in the ISDN Internet Access markets into becoming the leading DSL Internet Access vendor in Europe.
Eicon intends to become an important supplier of communications platforms for the Unified Messaging and VoIP gateway markets. Eicon will also remain active in the "Design-in" markets, which have generated significant revenues in the past.
The Company intends to increase its focus on regions with the highest market opportunities and growth, principally Europe, US, China and Southeast Asia and to particularly emphasize prompt and efficient execution in all facets of its operations. To that effect, Eicon has started a search for a new Chief Operating Officer whose responsibilities will be to focus on the Company's operations.
These choices are consistent with Eicon's strengths in developing innovative, reliable and easy-to-use networking products resulting in a proven track record in the European Internet Access markets and practical experience in maintaining a solid and reliable distribution network.
As part of its restructuring plan, a new cost structure has already been implemented in the Company. Through staff reductions and attrition, Eicon is committed to reducing its workforce by approximately 15 % (about 120 employees) mostly in North America. The Company will also eliminate unprofitable product lines. These reductions will allow Eicon to save approximately $24 million on an annual basis.
"This strategy will enable the Company to become more profitable. It translates into simpler operations, more emphasis on execution and a shorter time to market. Ultimately, we are looking at a better alignment between product development and specific market demand, " said Peter Brojde, President and CEO of Eicon Technology.
"We are committed to deliver stronger earnings and to create value for our shareholders. With this adjustment to our global strategy, we are confident that sales and earnings will grow in fiscal 2001 although we anticipate that the current and the first quarter of FY01 will be difficult as we transition through this restructuring. Going forward, Eicon is positioned to significantly benefit from the enormous growth in the Internet Access and Unified Messaging markets and intends to do what is necessary to take advantage of emerging opportunities," added Mr. Brojde.
A conference call discussing Eicon's new strategy will be held on May 11, 2000 at 5h00 PM Montreal time. All those interested may access a live web cast of the conference call through the Investors Relations section of Eicon's web site, eicon.com or by going directly to Vcall at vcall.com.
Eicon Technology Corporation
Eicon Technology Corporation is a worldwide provider of Internet access products for personal computers. The Company develops, markets and supports hardware and software products for connecting network servers and desktop and notebook PCs to corporate networks, host computers and the Internet. Its products are sold in more than 80 countries through a network of certified channel partners and Original Equipment Manufacturers. Eicon Technology shares are traded on the Toronto Stock Exchange under the symbol "EIC." Information about Eicon and its products is available at eicon.com. |