hope this helps EBLD'ers---> (BSNS WIRE) Vidnet.com Provides Streaming Content to British Telecom
Vidnet.com Provides Streaming Content to British Telecom
Business/Entertainment Editors & High-Tech Writers
LOS ANGELES--(BUSINESS WIRE)--May 22, 2000--Vidnet.com, a division
of Entertainment Boulevard Inc. (OTCBB:EBLD), today announced an
agreement in principle with British Telecommunications plc (BT) to
offer a selection of Vidnet's streaming entertainment content to BT's
broadband users around the United Kingdom when it launches its
broadband portal this July.
Vidnet, one of the leading providers of streaming
entertainment-related media on the Internet, will be hosting a
selection of its vast library of licensed music videos and movie
trailers in a co-branded area on British Telecom's BT Openworld, its
broadband Internet portal service.
"Partnering with British Telecom will help to increase the brand
recognition of Vidnet.com in the U.K., and thus help to drive our
international traffic," said Stephen Brown, President and CEO of
Entertainment Boulevard. "We're pleased to be able to provide online
entertainment for BT's users."
"BT Openworld will be the most content-rich broadband portal in
Europe, if not the world," said John Raczka, Sr. Vice President,
Content of British Telecom. "This said, entertainment content is a key
ingredient to our programming plans. Vidnet's depth of both music and
movie-related content makes this relationship an important play for
both BT and Vidnet in support of their international expansion plans
and the rich consumer experience BT is striving to deliver."
About BT
British Telecommunications plc is one of the world's leading
providers of telecommunications services. Its principal activities
include local, long distance and international telecommunications
services, mobile communications, Internet services and IT solutions.
BT is expanding its presence overseas rapidly and has operations
in more than 30 countries worldwide, with ventures in the Republic of
Ireland, France, Switzerland, Spain, Germany, Italy, the Netherlands,
Sweden, New Zealand, Japan, Singapore, Malaysia, Korea, Latin America
and India. BT and AT&T have also created Concert, the leading global
telecommunications company serving multinational business customers,
international carriers and Internet service providers worldwide.
About Vidnet.com
Vidnet.com, www.vidnet.com, is a division of Entertainment
Boulevard Inc. (OTCBB:EBLD). Vidnet is one of the leading
providers of streaming entertainment-related media on the Internet.
Among the firm's Web sites is one of the most comprehensive
interactive music video channels on the Web. Vidnet's music site has
rapidly become a premier music destination site on the Internet.
The firm's mandate of Internet global expansion includes not only
increasing the content base and broadening the network channels on the
Vidnet network, but also acting as a content aggregator to some of the
largest companies on the Web.
Based in Los Angeles, Vidnet continues to aggressively develop and
implement strategic alliances with key commerce and entertainment
companies, broadening its presence worldwide. Vidnet's encoding
solutions division provides its range of services to companies both
large and small.
Forward-looking statements in this news release are made pursuant
to the "Safe Harbor" provisions of the Private Securities Litigation
Reform Act of 1995. Investors are cautioned that such forward-looking
statements involve risks and uncertainties, including, without
limitation, the continued popularity of the company's Web sites and
product orders stemming therefrom, increased levels of competition,
technological change, dependence upon third-party suppliers, and other
risks.
--30--WAM/la*
CONTACT: Vidnet.com Investor Relations:
Silverman Heller Associates, Los Angeles
Dan Matsui/Eugene Heller, 310/208-2550
dmatsui@sha-ir.com
or
for British Telecommunications:
Le Fevre Communications
Colin Middlemiss, +44 1865 202 666
colinm@lefevre.co.uk
KEYWORD: CALIFORNIA INTERNATIONAL EUROPE ASIA PACIFIC
LATIN AMERICA
INDUSTRY KEYWORD: ELECTRONIC GAMES/MULTIMEDIA ENTERTAINMENT
INTERNET MUSIC MARKETING AGREEMENTS
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