AWE - ATT Wireless Message Board

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Technology Stocks : AWE - ATT Wireless

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To: Pullin-GS who wrote ()	5/27/2000 11:38:00 PM
From: samim anbarcioglu	of 329

upside.com Flat-rate pruning By Ryan Tate May 29, 2000 Get-rich tip: Customer loyalty must be reciprocated. AT&T (T) has begun an incredibly clueless process. Just as its wireless tracking stock (AWE) is bringing in capital to patch the holes in its U.S. wireless network, the company has begun terminating flat-rate cell service for customers who spend too much time in those holes. AT&T Wireless sees a short-term need to boost profit margins to goose its stock, which had a mediocre IPO last month. So it is weeding out flat-rate wireless customers who spend too much time on competing networks, which charge AT&T a hefty fee to carry its customers' calls. In so doing, AT&T Wireless is destroying customer trust in the very geographic regions it is spending up to $7 billion to reach with its own network.

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