Nice class....
Wednesday May 31, 5:46 am Eastern Time
AT&T plans to offer hard-core adult movies - WSJ
NEW YORK, May 31 (Reuters) - AT&T Corp. (NYSE:T - news) plans to carry The Hot
Network, a hard-core adult movie channel, in a programming deal that could leave AT&T with a big share of profits from sexually explicit movies, according to the Wall Street Journal.
AT&T's decision to carry the pay-per-view channel comes at a time when the telecommunications company's cable unit is under pressure to show results for the billions of
dollars it has invested to upgrade its networks for new digital fare, according to the article.
It said AT&T has promised to have a minimum of 400,000 cable telephony customers by the end of the year and it
recently passed the 60,000 mark, giving it just six months to make up the balance.
The Wall Street Journal said AT&T confirmed it intends to carry The Hot Network, a channel that many big cable
operators, including Time Warner Inc. (NYSE:TWX - news) and Comcast Corp. (NasdaqNM:CMCSA - news), have
passed on.
``This is about supplying programming that meets the desires of customers, and is competitive in the marketplace in which we find ourselves,'' the paper quoted Madison Bond, programming chief for the Basking Ridge, N.J. company, as saying.
Bond said AT&T has decided to carry The Hot Network only on its digital tier, in keeping with AT&T's new policy of
carrying adult fare in a way that makes it easier for parents to monitor and block out certain channels using digital set-top boxes. |
