Spin as you wish....wish as you spin
I just gave my honest assessment of where I feel PNL is at now still very early in their development waiting for their sector (trade), the world (internet connectivity) and technology (broad band and DSL increased usage) to embrace PNL's vision. This may take time, this may happen quickly.
Plus maintaining the value of commercials and web page placement/affiliate revenues gets tricky.
As streaming video and other more compressed forms are improved, and broad band or dsl leads to the convergence of existing media onto the Net, advertising space will become further diluted. Simply users won't just have ABC , CBS, NBC and cable, they'll have the whole world to watch and listen to.
PNL has to continue to move quickly to carve out its niche in this marketplace. But IMO its ability to do so and dependency on advertising revenues entails a lot more risks and unfortunately PNL's prior revenue model just isn't in sync with people relunctance to pay for content (not consumable goods)that they willing seek out from various free sources.
Maybe those attitudes will change.
Regardless, PNL is still just starting up and a look at its balance sheet and operational history is only a partial exercise in an assessment of the b-plan.
GZ has made many overly (grossly) optimistic projections not becuase he was being untruthful, but because he really believes in what he's trying to achieve.
GZ may achieve his dreams and obviously with PNL's model, JP, GZ and Walker are in for the long term.
Access to financing, if that is the "big" forthcoming news will alleviate the stress of worrying how to keep the doors open to next month.
PNL has been successful in keeping its burn rate low relative to other Inets, and this fiscal prudence along with the ability to draw down as necessary from an IB will hopefully allow PNL a long enough runway to both fulfill its goal and let the rest of the world catch up with it visions.
As is wont for unnamed others to do, I could revert to extremes and write something like PNL's filings are "atrocious" and "GZ lied". But that simply isn't my style. I'd rather get up to speed with where a company is and how it intends to get to where it wants to be. I find history relevant, but I don't continually lament over mistakes that all young companies make. (Anyone remember Proxicom?).
ANyone expecting to see PNL "pop". Good luck. IMO the tulip bulb days for this INETS has passed just like with biotechs in 92. Now many of these same companies will have to demonstrate via their b-plans, not only the ability to generate revenues, but actually make money i.e. earnings.
PNL , to me, is a long term hold. Like I said I held onto some shares that just sit in my ROTH.
I sincerely hope that PNL, one day does become a gorilla or a real niche player. But I'd also advise anyone to look closely and realize that PNL may just be another great unfulfilled idea despite every well intentioned effort.
That's business. That's life.
Sincerely,
z
FWIW. This will be my last post on this thread until my present feelings about PNL improve. Feel free to disagree with anything I've written. I however will not reply or argue with you. So please do not reply directly to me filling up my inbox. Thank you in advance. |