How high will Microsoft fly? Message Board

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Technology Stocks : How high will Microsoft fly?

MSFT 478.29

-1.8%

3:59 PM EST

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To: cheryl williamson who wrote (46714)	6/14/2000 10:27:00 PM
From: rudedog	Read Replies (1) of 74651

Cheryl - re: No one will continue to buy a car that malfunctions, cheap or expensive. Guess it's been a while since you bought an "average" car!! <gg> With 3 kids in college I have bought 3 new low end vehicles in the last 2 years. All 3 had problems of one sort or another. A fuel system computer replacement at 2000 miles, a CD player that quit working, a roof that mysteriously "buckled", an electronic transmission that somehow kept getting confused about whether it should be in second gear. All quickly fixed under warranty. Par for the course on a car that sells for $10K. And it was equal opportunity malfunctioning, with GM, Ford and Chrysler all represented. I fully agree that MSFT designed products that were just "good enough". But hey, that's what the market is all about. The notion that they should have defined some standard of excellence beyond what the market was asking for is a nice thought but hardly a reality in much commercial software. The history of the business is littered with the bones of companies that decided to produce the perfect product, hang the expense - known as the "build it and they will come" school of financial ruin. Most engineers want to gild the lilly and produce a monument to perfection, but except in the rare case of the JPL or NASA, perfection is just not good business. Sensible managers develop market requirements and build products that meet those requirements. The history of MSFT shows that they were pretty good at doing that. With some exceptions - remember "BoB"?

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