MOUNTAIN VIEW, Calif.--(BUSINESS WIRE) via Individual Inc.
-- Sun Microsystems, Inc. said today that LocalEyes, a
huge new Web site with more than one million pages, will
be hosted exclusively on Sun(TM) Ultra(TM) Enterprise(TM)
servers.
LocalEyes has created more than 2,000 virtual business
communities in a new Web utility that promises to make it
easy for consumers to quickly find local business
information anywhere in the United States. Running this
complex site on Sun's scalable servers ensures that
LocalEyes will be able to handle the heavy load of
expected user traffic, while continuing to regularly add
content to this data-intensive site.
Available at www.localeyes.com, the virtual business
communities are designed to facilitate consumer buying
both online and through traditional means. Based on
proprietary GeoTopic technology, LocalEyes has developed a
complex infrastructure which seamlessly integrates local
Web search, Yellow Page directories, mapping and topical
content. Users locate information by submitting queries,
browsing a topical directory and navigating maps.
"While the World Wide Web literally brings the world to
users' fingertips, the downside is it can be difficult for
consumers to access information that will assist them in
making purchase decisions," said Chris Hurst, vice
president for telecommunications and cable market
development for Sun Microsystems Computer Company.
"LocalEyes provides an innovative solution to this problem
-- resulting in benefits for both users and the
advertisers trying to reach them. Sun's Ultra Enterprise
servers have the performance, throughput and reliability
needed to handle the unique demands of a site like this."
LocalEyes uses Sun Ultra Enterprise servers, which
incorporate symmetric multiprocessors (SMP) SPARC(TM)
microprocessors and the scalable, multithreaded
Solaris(TM) operating environment -- Sun's
industry-leading version of UNIX(R).
"LocalEyes is one of the largest, most comprehensive sites
on the Internet, and we looked at different systems to
host it," said Mike Simon, president of LocalEyes, based
in McLean, Va. "Sun was the clear choice. Solaris had the
robustness and scalability we needed to have -- and the
Sun servers could be easily expanded to handle 10 times
our projected performance and data requirements." Simon
added that since LocalEyes is intended as a resource for
all Web users, reliability was a key concern. The Ultra
Enterprise' mission-critical design -- with "hot
swappable" components and automatic diagnostic software to
spot trouble -- effectively addressed those concerns.
The LocalEyes site is designed to have broad appeal to
people and businesses seeking geographically-specific
business information. For advertisers -- from whom
LocalEyes expects to derive much of its income -- the site
will make it easy to target prospective customers on a
local or regional basis. Now, advertisers will be able to
use the Web to make geographically-based media buys in
more than 2,000 recognized markets-- just as they have
traditionally done with print and broadcast media.
Sun Microsystems is a leading information technology
solutions provider to the global telecommunications
industry, including local and long-distance telecom
providers, PTTs (postal-telephone-telegraph), cellular and
PCS operators, Internet service providers, and telecom
equipment suppliers. Together with many of the industry's
premier application vendors, Sun offers telecom providers
a complete range of network-based solutions, including
business support systems, operations support systems,
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